Raleigh, North Carolina, USA
3 days ago
Product Specialist - TechNet
Job Description

We are seeking a passionate and knowledgeable Product Specialist to join the TechNet Professional team, at Advance Auto Parts. In this role, you will be the go-to expert on TechNet Professional, working closely with cross-functional teams, including sales, marketing and customer support, to ensure we deliver a best-in-class automotive aftermarket banner program with an exceptional customer experience. You will understand all the program benefits, advocate for Members to have better benefits and support the TechNet Team in improving sales processes, systems and driving efficiency. Vendor relationship management and reporting on subprogram engagement to better understand Member behavior and impact to overall sales will be key. You will provide support during implementation of sales and marketing operational excellence programs, standardized selling models, and activity metrics. In addition to developing ad hoc sales reports and trend analysis that identify leading/lagging indicators.

This position is HYBRID and will require in office attendance 4 days per week.

The right candidate will have the following skills and values that demonstrate leadership competencies:

Passion for CustomersShows a passion for work and the energy to perform at a high levelTakes pride in work and sets and accomplishes challenging goalsDelivers Winning ResultsEstablishes and maintains high standards of accomplishment and quality of workAdaptable and displays excellent problem-solving abilitiesLead with CourageProvides timely, tactful, and constructive feedback across the matrixRecognizes effort, hard work and results
 

KEY RESPONSBILITIES:

1. Product Expertise: Develop a deep understanding of the TechNet Professional program, including program benefits, functionalities, and customer use cases. Serve as a product expert to internal teams and customers.
2. Customer Insights: Gather and analyze customer feedback, working with sales and support teams to identify key product needs and pain points.
3. Market Research: Conduct competitive and market research to stay updated on industry trends, competitive offerings, and potential product enhancements.
4. Product Launch Support: Collaborate with marketing and product management teams to support product launches, including creating product documentation, training materials, and FAQs.
5. Sales Enablement: Provide training and support to the sales team, ensuring they have the tools and knowledge needed to effectively communicate product value to customers.
6. Product Improvement: Partner with product development to relay customer feedback, propose feature improvements, and participate in testing new features or updates.
7. Metrics & Analysis: Track product performance metrics, including customer satisfaction, usage rates, and feature adoption, to inform future product decisions.

EDUCATION:

Bachelor’s degree in marketing, Business, or related field (required)Minimum of 2 years of relevant experience in marketing, communications, merchandising, sales, agency or retail environmentMinimum of 2 years of relevant experience in program or product managementAutomotive aftermarket knowledge a plus

EXPERIENCE: 2+ years in a product-related role, preferably as a product specialist, product marketing, or customer success role.
 

SKILLS:

I am highly proficient with MS Office software including Excel and PowerPoint and TeamsExperience with Salesforce.com and PowerBIExperience with product management software/tools e.g. Jira, confluence, CRM toolsStrong verbal and written communication skillsStrong organizational and time management skills must be able to multi-task constantly throughout the workdayTeam-oriented and ability to work cross-functionallyAbility to work under time constraints and meet deadlinesAbility to function effectively in a fast-paced environmentAbility to define problems, collect data, establish facts, and draw valid conclusionsExperience in marketing and advertising practicesAbility to communicate and influence at various levels within the organizationAbility to define problems, collect data, establish facts, and draw valid conclusions

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

Manage Program Operations and Program BenefitsManager Vendor Relationships with all Internal and External Partners  Manage TechNet Enrollment, Cancellation, Subprogram Engagement ReportingManage Nationwide and Labor Claim Reporting Maintain Internal and External Reporting AccuracyAssist Salesforce TroubleshootingAbility to Multi-task in a fast-paced environmentSubject-matter Expert (TechNet Program)Maintain current Vendor Account Information in SalesforceSecondary Support Contact for Internal Team Members and Members

SUPERVISORY RESPONSIBILITIES

None

CERTIFICATES, LICENSES, REGISTRATIONS

None

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit and talk or hear.  The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms; and stoop, kneel, crouch, or crawl.  The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.  Specific vision abilities required by this job include close vision, distance vision, color vision, and ability to adjust focus.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.

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