The Marketing Manager will oversee all aspects of Marketing including advertising website agency management and collateral production for a select portfolio of hotels and restaurants. The primary responsibility of the Marketing Professional position is to drive interest in the company’s products services and brand. Marketing Professionals develop market strategy create content and coordinate with regional locations during marketing campaigns. Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities; for OEM associates overtime does apply and is calculated accordingly.
Exempt managers must customarily and regular direct the work of at least 3 full-time associates or their equivalents. Primary duties must consist of administrative executive or professional tasks more than 50 percent of the time and job duties must also involve the use of discretion and independent judgement more than 50 percent of the time.
ResponsibilitiesQUALIFICATIONS:
Minimum 3 years marketing experience in the hospitality industry both traditional media and ecommerceExcellent copywriting and proofreading skillsWorks well in a collaborative agency-like environmentExtensive knowledge of advertising and print collateral productionVery detail-oriented and analyticalQuick learnerGood sense of design and ability to conceptualize requested productsAbility to juggle a variety of projects at the same time and handle the stress associated with multiple deadlinesGood communicator both written and orallyAbility to work with the Marketing team to accomplish goals on a timely basisProficient in Excel Word and PowerPointBasic understanding of website development SEO and SEMAbility to analyze marketing opportunities and ad effectivenessPrior experience in creating and maintaining brand identitiesBusiness Marketing or Communications degree preferredStrong interpersonal/communication skillsAbility to use computer keyboard telephone and other related business equipmentAbility to coordinate cross-functional work teams toward project completionStrong attention to detailStrong planning & organizing skillsCreative thinkingJOB RESPONSIBILITIES:
Partnering with hotel teams to drive marketing strategiesReports to and collaborates with the Director of Marketing on all portfolio wide marketing opportunitiesWriting copy proofing and developing content as neededActing as a resource to the field and corporate staff as it relates to all marketing opportunitiesParticipating in the branding and rebranding of managed assets including hotels and restaurantsServing as a communication conduit and counsel for all marketing programs with both internally stakeholders and externally vendors/agenciesDeveloping promotional opportunities to increase salesManaging budgets and analyzing overall effectiveness of marketing effortsWorking in tandem with a two-member design team and partnering with our ecommerce teamImproving internal processesExecutes annual media plans. Coordinates and oversees ad website and collateral production. This includes negotiating contracts initiating request for artwork copywriting approving artwork providing follow-up processing invoices maintaining the budget and assessing ad effectiveness. Participates in branding discussions and monitors brand cohesiveness through all marketing materials.Communicates all marketing programs to the field and corporate staff and acts as a resource in assessing marketing opportunities. Provides guidance and direction as needed to the Marketing Dept. staff and develops the marketing dept. infrastructure by improving processes and creating SOPs. Assists hotel property teams with developing annual media plans and provides marketing guidance.Analyzes marketing plan effectiveness. Researches new marketing opportunities. Develops focus groups to analyze customer needs and travel trends.Works with outside PR vendors to create press releases as needed. Provides guidance on PR and promotional opportunities to increase sales.Utilize KSFs personally to prioritize time.Understand market conditions and their potential marketing value to maximize market share.Aligns campaigns and materials to overall marketing strategy.Works with internal partners to define marketing plan scope and objectives.Develops marketing collateral and messaging.Drives consistency and brand awareness across regions and locations.Reviews and tracks status of marketing campaigns and provides updates and ongoing analysis to parties involved.Remain flexible to the needs of the business. Property Details
Join us at the Millennium Minneapolis as we undergo an exciting transformation to become a Marriott Premium Brand by early 2025! With 321 rooms and a host of amenities, this historic hotel promises an unforgettable experience. Be a part of this remarkable journey!
Company OverviewAs the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in all 50 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts and lifestyle hotels. Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best. Join a world of possibility with Aimbridge Hospitality.
BenefitsAfter an initial waiting period, those hired into full time positions are eligible for a competitive benefits package that includes the following:
Now offering Daily Pay! Ask your Recruiter for more detailsMedical, Dental, and Vision CoverageShort-Term and Long-Term Disability IncomeTerm Life and AD&D InsurancePaid Time Off Employee Assistance Program401k Retirement Plan Options Apply for this positionApplyEmail this job to a friendRefer Sorry the Share function is not working properly at this moment. Please refresh the page and try again later. Need help finding the right job? We can recommend jobs specifically for you! Click here to get started.
EEO Statement
Aimbridge Hospitality provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Application FAQsSoftware Powered by iCIMS
www.icims.com