Dallas, Texas, USA
13 days ago
Project Manager, Sales Force Insights & Analytics

Job Description
Conducts information searches and executes insights projects to promote a deeper understanding of the business and to anticipate future independent sales force and consumer behavior. Consults and partners with internal clients to define information and insight needs. Designs, plans and executes insight projects, identifying and developing effective and creative approaches to research including test & learn approaches. Provides in-depth strategic analysis, including implications and recommendations to client that impact the Mary Kay business or brand. Communicates sensitive and/or confidential information to leadership teams. Contributes to the development and deployment of value-added, customized portfolio of deliverables to inform strategy, key decisions and strategic initiatives. Understands how insights requests tie to the business needs by applying critical and strategic thinking in designing, conducting and delivering insights. Under the leadership of the Strategy Manager or Director, leads strategic project teams and initiatives.
 
 
 Responsibilities

Design, plan, execute and analyze insights projects Develop insights plans and recommend methodologies and vendors to management Program and execute discussion guides and surveys using our internal survey tools Design and execute insights methods for more complex projects Develop insights proposals, capability assessments and solicit bids from outside vendors Identify and implement appropriate analytical approaches and methodologies Manage strategy and insights projects to ensure timely reporting of results Manage activity with outside vendors to ensure projects are within budget Initiate, maintain and archive all research documents and key communications, including research request form, research proposal, and project evaluation form Analyze results of projects and communicate to key stakeholders insights gained from research Moderate sales force and employee focus groups as needed Consult and partner with internal clients to maximize insights value Develop partnerships across the business to increase the impact of insights findings Work with client team to define, prioritize and support the information needs of the region, function or ad hoc task force Develop a clear understanding of the client’s information needs and decision questions to help in preparing the insights approach (primary/syndicated/design thinking) design, methodology and execution plan Act as a insights liaison for regions (North America, Latin America, Asia Pacific, or Europe) and/or divisions to assess needs, put together research plans, review research projects and foster action within the region/division Integrate information sources for deeper insights Search secondary sources including consumer/market database and social media, where appropriate, to help add insight to primary research projects Analyze and synthesize information from a variety of studies and sources to present or address an issue or to answer a client question Other responsibilities Develop and interpret queries and reports on product and consumer attitude/usage syndicated databases (e.g. Nielsen) and data feeds based on project needs. Work collaboratively with the team to improve and maintain forms, processes, tools, research methods and data archives/intranet to facilitate sharing of information Support organization wide data mapping initiatives to connect insights for a 360 view of customer Keep abreast of company-wide and departmental strategic initiatives to proactively locate, evaluate and present actionable information that supports the company’s initiatives Evaluate and understand competitive activities, provide high level analysis to leadership teams as appropriate Incorporate Design Thinking and Innovation into initiatives as appropriate Create and foster a culture of innovation and support innovation efforts in the company Communicate insights findings in a way that drives action Working with research team or independently, provide actionable reporting of research projects via written reports or presentations Suggest and develop ideas for engaging clients in presentations of results to foster better and quicker adoption of action plans including new data visualization and story telling methods Support the development of client accessible insight dashboards on customers, consumers, categories and competitors in coordination with cross-department analytics efforts Follow up with clients to determine ultimate action taken as a result of the research This job requires on-site work at a Mary Kay facility.

 
 
 

Skills & Experience
Experience:  5+ years in client or supplier research.
Education:  Bachelor/University Degree in Business Analytics, Market Insights. Master's degree preferred.
 

To save time applying, Mary Kay Inc does not offer sponsorship of job applicants for employment-based visas or any other work authorization for this position at this time.

Must possess strong analytical and problem solving skills, solid presentation skills and excellent report writing ability. Strong written and verbal communication skills are also required. Must be able to interact with decision makers at different levels of the organization in a variety of functions. Excellent customer service and interpersonal skills to build cooperative, productive relationships with internal clients. Conceptual knowledge (experience preferred) on a variety of quantitative/qualitative methods including focus group moderating, guide design, one on ones, survey development, design thinking and statistical data analysis including predictive models (conjoint/regression approaches) and multivariate work for mapping, segmentation. The ability to handle multiple tasks simultaneously, demonstrating excellent time management and organizational skills is required.  The ability to work independently and as part of a team and excellent interpersonal skills are required.  Must be a partner to teams across organization, building relationships to influence action and insight implementation  Must be self-motivated, detail-oriented, team-oriented and flexible.  Must be proficient in Microsoft Word, Excel and PowerPoint.  A passion for understanding the consumer and the sales force and their needs is essential.  Experience with syndicated consumer/product data research systems (eg. Kantar, Nielsen, NPD, Euromonitor) preferred.  Knowledge of survey systems (eg. Qualtrics) and statistical software packages/programming (eg. SPSS/Stata/SAS) and social media analytic platforms a plus. Foreign language skills helpful, but not required.  Domestic / International overnight travel potentially approximately 10% of work time.

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