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The position: The Reputation Associate will provide strategic support and management of reputation/review channels.
Responsibilities Continually collaborate with Marketing team to improved user experience and marketing processes across all initiativesMonitors online ratings and reviews platforms , Facebook, Google My Business, ApartmentRatings.com, Yelp, etc.)Respond to daily reviews through the SoCi review dashboardBuilds property reputation while addressing negative feedback and reviews in a timely manner. Collaborates with Operations teams to enhance quality of online presence and align social and reputation strategy with property objectivesCreates best practices for reviewing, compiling and analyzing property-level surveys and online feedback from social and reputation channels Creates and executes strategic engagement and reputation campaigns for prospects, resident referrals, resident events, etc. to increase social media presence and qualitied traffic to the communitiesMeasure and track effectiveness of all reputation and social marketing campaigns and initiativesCompile and complete related marketing reports and audits on an ongoing basis as requestedAssist Marketing Managers with set ups for Enhanced Yelp Profile, Modern Message, SoCi social media dashboard, and RPM Reputation Management Send reputation onboarding email for every community that enrolls in RPM Reputation Management using the provided template and attach the RPM Reputation Management Services Guides along with the Training GuideSend onboarding emails for Yelp Enhanced Profile and SoCi social media dashboard with the provided templatesCaptures, produces and shares customer and employee reviews in testimonial format across a variety of channelsAssists with content creation for social media as it relates to reputation management that drives property goals and marketing KPIs.Develops and maintain consistent property branding and tone of voice among review platformsReporting:Download all monthly reports distributed by SoCi and save in designated SharePoint and Dropbox folderPost SharePoint and Dropbox links on FUSE for monthly reportingPost Monthly SoCi Superstars ranking in FUSECollaborates with Digital Marketing Manager to compile and deliver reporting on traffic, engagement, and performance to KPIsAssist with providing Marketing Managers with updates on set ups via email and Monday.comMarketing projects as assigned by supervisor and marketing team leadersAdditional marketing-related duties as assigned and needed Qualifications Associate degree or equivalent from two-year college or technical school; or six months to one year related experience and/or training; or equivalent combination of education and experienceMinimum of three years’ experience in Property Management, with sales experienceTravel <30% Experience with CanvaMicrosoft Office Suite, Property Management systems, ILS, Lead Tracking and CRM platforms, Project Management, Adobe
Employment with RPM Living is contingent upon successful completion of a background check and possessing a valid driver's license.
RPM Living is an Equal Opportunity Employer.
Company Information
Join RPM Living and experience exceptional benefits designed to enhance your life.
Weekly pay for all associates working onsite at an apartment communityComprehensive healthcare coverage available for all full-time, regular associates
Employer-paid employee assistance, mental health, and wellness programs
Ancillary benefits including critical illness, hospital indemnity, and accident insurance
401(k) with robust company match
Opportunities for professional development, career growth, and role-based learning plans
Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG)
Paid time off plus floating holidays and volunteer days
Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts)
Employment with RPM Living is contingent upon successful completion of a background check as local and federal state requires, and possession of a valid driver's license.
RPM Living participates in E-Verify. For more information, see the E-Verify Participation Poster and the Right to Work Poster.
RPM Living is an Equal Opportunity Employer.
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