***This role is categorized as hybrid. This means the successful candidate is expected to report to the Oshawa Elevation Centre, three times per week at minimum.***
The Retail Incentive Specialist is a crucial member of the ‘Go to Market’ Retail Excellence Team. This role is the primary source of communication to the Dealer Network for all incentive programs and works closely with each marketing team to develop programs that create excitement in the marketplace but are simple to understand and execute.
Manage all aspects of Home Office Letter Communications
Manage Assistant Incentive Specialist (direct report) as part of daily operations
Works with a high level of confidentiality
Participate in confidential retail planning discussions regarding incentive development and go to market strategies
Integrate with various stakeholders including brand teams, digital teams, and financial partners to ensure incentive execution
Liaise with various people in the organization to ensure HOL compliance with all audit requirements: Legal / Dealer Org / Brand Teams / Finance / Leadership / CCA
Manage authoring for all HOLs in English & French/ Publish and communicate HOLs to GM internals and Dealers
Interact with all levels of field staff to resolve Dealer questions and concerns
Meet critical daily /monthly program timelines
Provide guidance and clarification to BARS and Regional Staff on marketing program and vehicle incentives
Maintains HOL Home page
Incentive & Offer Management System (IOM): system of record for all incentive programs
Attend daily/weekly calls as required to maintain/test current and next build
Attend after hours testing meetings with the AutoData team
Primary Canadian business representative for incentive authoring
Work with developers to create solutions for authoring and delivering incentive messages in a bilingual market
Ensured system compliance with all Canadian audit requirement
Maintain and test incentives in IOM enabled Apps on GC such as Vin Lookup tool and Search Programs (IOM enabled Apps) on GC
Support all stakeholders in triaging issues with various integrations
Key contact for CONNECT project, ensuring Canadian incentive requirements are met and participating in testing of the new tool
Assist with Special Projects
Supports the execution of MAB meetings (Marketing Advisory Board)
Creating efficiencies with Dealer Communications
Providing training for new Field Staff and Digital Staff
Support additional projects as needed
Additional Job DescriptionCompetencies & Behaviours:
Post Secondary Education required
Excellent written communication skills
High level of leadership and coordination skills
Ability to manage time independently and meet deliverable timing is critical
High level of interpersonal skills to work effectively across the organization
High level of accuracy with a focus on attention to detail
Focus & speed of throughput is important
Demonstrates strong organization capability
Dealing with ambiguity and sound judgment: must be able to construct a program from minimal information
Process management: must be able to follow a process through to completion
Flexibility in terms of working hours
Must have experience in HOL interpretation, incentive programs and compatibilities
Field and/or Dealer experience considered an asset
Flexibility to work outside regular business hours on occasion, as required, to meet project deadlines, support program execution, or accommodate business needs
GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE
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Why Join UsWe aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
Diversity InformationGeneral Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statement
Accommodation is available for applicants with disabilities. Should you be contacted by General Motors of Canada, please advise if you require accommodation. General Motors of Canada values diversity and is an equal opportunity employer.