ROLE PURPOSE  

Support delivery of Country Budget through effective demand creation based on agreed pull plan at KA farms.With the support of CPD and Marketing deliver high quality demos, trials, and trainings to ensure KA farms understand positioning and demand our products.Establish a strong network from channel to KA farms to be the first point of contact for market intelligence in KA farms.

ACCOUNTABILITIES

Effectively execute the KA Farms strategy with KAM Farms and continuously develop the offering to match Farms needs and market dynamics.Grow selected KA Farms accounts by investing through activities to grow SYN portfolio SoW horizontally and/or vertically.With KAM Farms, support the introduction of updated Crop programs to enhance the positioning of Crop teams recommendations on target crops i.e., Citrus, Mango’s, and Grapes.Lead accounts to achieve business targets and review PULL plan performance against KPI’s – Manage 30-40 Farms to create the demand and grow SoW on Farms annual consumption level & ensure introducing 2-3 new farms to SYN clients base annually.Create demand: approx. 80% time is focused on generating pull through execution of campaigns. Proposal: 60% visiting the key farms in the fields = F2F with the Operations/Site manager, 10% visiting the management office of the farms i.e., Procurement, 10% joining KAM’s to visit distributors supplying the farms & 10% administrative planning.Build solid and professional relationship based on recognized expertise and trust with relevant stakeholders in LIF (Large integrated farms).Proactively support the new product introduction process by excellence in pre-launch campaigns, demo trials and trainings.  Collect relevant market information and capture in trip reports and Smart-Agro/SFDC.Constantly evaluate customer’s channels network to ensure farm access with KAM Farms Egypt.Decide on adaptation when needed, identifies areas for growth and makes clear, innovative, and bold choices in terms of business focus.
Company Description

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs.
Syngenta Crop Protection keeps plants safe from planting to harvesting. From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold.
Syngenta Crop Protection is headquartered in Switzerland.

Qualifications

KNOWLEDGE, EXPERIENCE & CAPABILITIES

Critical experience and knowledge

Bachelor’s Agronomy degree is a must.5 years Sales management.Key account management skills; strong understanding of customer needs, structure, and business drivers.Understanding of competitive environmentAgribusiness experience: knowledge of cropping practices and crop protection productsAgronomy: general cropping practices, ag technologyTechnical knowledge of crop protection.Basic Database management.Current driver’s license.Arabic/English must; Fluent English is a Plus.

 

Critical leadership capabilities

Communicates with impactLeads change and holds ambiguityBuilds a culture of innovationFocuses on customersManages for performance

Critical technical and professional capabilities

Understands customer needsHas deep and broad crop and product knowledgeInfluencing and negotiationCommunication and presentation skills

 

 

Additional Information

Mobility, ready to business trips