KEY ACCOUNTABILITIES:

Product portfolio

l  Develop strategies for the products, set objectives and propose budget

l  Create mid to long term portfolio strategy to maximize value of products with long range plan (LRP) (5 years)

l  Develop demand forecast and work closely with supply, RA, sales, finance and importer to ensure the goods supply, avoid shortage or write-off

l  Marketing Plan and operation plan (Annual)

l  Monitor and control the marketing plan to modify /adapt the marketing mix of activities to achieve business objectives

l  Develop and execute holistic plan to achieve Nexviazyme launch excellence in China

l  Unlocks innovative new business models/services across the experience journey to deliver value and business growth

l  Build and maintain good relationship with key opinion leaders

l  Leverage omni-channel to engage customers with 3R (right customer, right content, right channel)

l  Work closely with PAMAT, medical and sales on PRDL and CSI maintenance or new breakthrough

l  Deeply involved in RD 3P customers (physician, payer, patient) engagement to win the market and establish RD ecosystem

l  Close glocal cooperation to cultivate China market and enhance KOL engagement

l  Lead internal and cross-functional teams to develop and execute cross TA RD strategic programs, incl. STEP, CHARD cooperation, etc.

Management / co-ordination

l  Design, develop, execute and optimize programs

l  Control implementation of marketing plans and trigger continuous adaptation of plans to changing environmental needs

l  Final control of the HCP project budget within agreed limits

l  Ensure optimal flow of information, key messages and content materials to salesforce

l  Leverage cooperation with Regional Marketing

l  Set up and deepen inter-department cooperation and communication to develop products strategies and implementation

l  Leadership in cross-functional project team to drive the results

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!