About the job

This individual’s primary responsibility will be supporting rhinology marketing director in developing integrated marketing and educational strategies and tactics to support best-in-class commercialization of the future pipeline assets within the Immunology market.

We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

Brand Strategy

Support the Dupixent NP MD in developing brand plan and ensuring consistency across functions.Participate in launch readiness plan with assigned pre-launch deliverables and KPIsBrand positioning and message developmentUnbranded campaign as needed (the campaign means promotion mix including materials/key visual/etc… )Creates and supports execution of key opinion supporter development programAdvisory Board Planning and Management along with management of physician working groupsSupport the development and management of the DUPIXENT NP marketing budgetWork with medical team and other internal stakeholders to maximize the iEGP for NP in ChinaDevelop the Peer-to-Peer education strategy and program along with potential outcomes measurement

Builds on patient/customer insight to support innovation

Understanding of the NP market, drivers, barriers, and competitive positioningDevelop a comprehensive understanding of the disease state(s), the competitive landscape and the overall market to develop high-impact and differentiating market conditioning strategies/tacticsIndependently supports team on MR projects; consistently delivers high quality output of MR.Collaborate with Insights & Analytics to develop and generate appropriate dataCoordination of Competitive Intelligence (CI) and development of competitive containment/positioning strategy and planDevelop and maintain strong relationships with internal stakeholders and cross-functional teams that support the brandsCollaborate with medical to manage key thought supporter influence and centers of excellence mapping strategy, research & executionServe as the Marketing executor for key Academic Congresses

Marketing Execution

Fosters solution oriented stand-of-care innovation project to elevate NP clinical practice in pilot hospital and ensures implementationManage advertising agency partner and other vendors to ensure execution towards objectives.Comply with all forms of legal and statutory regulation within domain of responsibility, including compliance with applicable SOPs, industry codes of practice and best practices and actively lead and promote a compliance culture and safe environment throughout the organizationCustomer segmentation and implementation strategies.Ensure appropriate training in partnership with training team.Partner with sales leadership to gather relevant feedback and competitive intelligence

About you

What you should have?

Education:

Minimum bachelor degree, master’s degree is preferredMajor in medical or related medicine science is preferred

Experience & knowledge:

Broad experience working in China and solid understanding of the evolving ENT area in ChinaAt least 3 years working experience in marketing or relevant functionssImmunology product pre-launch experience is strong preferredGood to have Experience in engaging customers through digital and multi-channel approach with solid deliverableFluent in Chinese and English

Core competencies:

Strong PtW spirit combined with disciplined executionStrong interpersonal and communication skillsAbility to build a team and to leverage skills in a matrix organizationHigh aspiration to play an entrepreneurial role, showing passion, compassion and agilityResilient and relentlessly challenges the status quoDriving results and cultivate innovative thinkingStrong business ethics

Why choose us?

Bring the miracles of science to life alongside a supportive, future-focused team.Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

Pursue Progress. Discover Extraordinary.

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
 

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!