The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary:
We are seeking a strategic, results-driven Senior Director of Strategy and Integrated Marketing to lead our integrated marketing and operations teams. This role will play a pivotal part in shaping Venmo’s marketing strategy, aligning marketing activities with business objectives, and ensuring operational excellence. The ideal candidate has a proven track record in driving integrated campaigns, marketing attribution, budget management, and cross-functional leadership.Job Description:
Venmo is more than just a payment platform; it's a lifestyle, a community, and a way for people to connect and share experiences. With millions of users worldwide, we aim to simplify and enhance the way people move money, whether splitting bills, sharing purchases, or sending gifts. Join us in driving innovation and creating meaningful connections for our users.
Position Summary:
We are seeking a strategic, results-driven Senior Director of Strategy and Integrated Marketing to lead our integrated marketing and operations teams. This role will play a pivotal part in shaping Venmo’s marketing strategy, aligning marketing activities with business objectives, and ensuring operational excellence. The ideal candidate has a proven track record in driving integrated campaigns, marketing attribution, budget management, and cross-functional leadership.
Key Responsibilities:
Strategic Leadership:
Develop and oversee Venmo’s integrated marketing strategy, aligning it with company goals and long-term business objectives.
Collaborate with product, design, and analytics teams to ensure campaigns drive user acquisition, engagement, and retention.
Partner with leadership to identify growth initiatives and translate them into actionable marketing plans.
Integrated Marketing:
Lead a high-performing integrated marketing team to create and execute multi-channel campaigns, ensuring consistent messaging and measurable outcomes.
Champion innovative marketing strategies, leveraging consumer + cultural insights, brand strategy and data analytics.
Help define KPIs and metrics to measure the success of campaigns, ensuring alignment with business outcomes.
Operations and Budget Management:
Oversee the operations team responsible for forecasting and attributing marketing budgets to business outcomes in partnership with finance.
Manage the annual marketing budget, ensuring efficient allocation of resources to maximize ROI.
Collaborate with Leadership and Finance to streamline processes for real-time marketing budget tracking, reporting, and optimization.
Cross-Functional Collaboration:
Serve as a liaison between marketing, commerical, and product teams to ensure seamless integration of marketing efforts with broader business objectives.
Foster a culture of collaboration, innovation, and accountability across teams.
Provide mentorship and professional development opportunities for team members, building a strong and motivated, diverse team culture.
Qualifications:
15+ years of experience in marketing, with a focus on integrated marketing, strategy + planning, and budget management.
Proven ability to lead cross-functional teams, drive alignment, and deliver results in a fast-paced environment.
Experience building and developing campaigns for top brands in culture.
Strong analytical skills, experience in marketing attribution models and forecasting a plus
Exceptional communication skills, with the ability to present effectively to stakeholders at all levels.
Experience managing significant marketing budgets and driving operational efficiency.
Demonstrated expertise in campaign measurement and ROI optimization.
Ability to balance strategic thinking with tactical execution and brand saviness to drive outcomes.
Bachelor’s degree in Marketing, Business, or a related field.
Additional Job Description:
Subsidiary:
PayPalTravel Percent:
0-
PayPal is committed to fair and equitable compensation practices.
Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com.
The U.S. national annual pay range for this role is
$143400 to $285450For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.com.
Who We Are:
Click Here to learn more about our culture and community.
Commitment to Diversity and Inclusion
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at talentaccommodations@paypal.com.
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.
Any general requests for consideration of your skills, please Join our Talent Community.
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.
Notice to Applicants and Employees who reside within New York City. Click here to view the notice.