SEM Specialist - Client: Digital Marketing Agency

Department: Boutique Client

Employment Type: Freelance

Location: South Africa

Reporting To: Client via Magic

Compensation: $7.00 / hour

DescriptionAbout the ClientOur client is a well-established digital marketing agency with over 18 years in the industry, helping small business owners succeed online. They provide comprehensive digital marketing and web services, focusing on delivering measurable results through proven strategies. As a service-driven organization, they work closely with their clients to manage online presence and drive targeted web traffic.
\nWhy this role exists
This position exists to support the client's digital marketing services, with a primary focus on SEM and a secondary focus on SEO initiatives. The role combines paid advertising management with administrative SEO tasks to help maintain and grow the agency's service delivery capabilities.

The Impact you’ll makeSearch Engine Marketing (SEM) Management\nExecute and optimize paid advertising campaigns across Google Ads, Facebook Ads, and LinkedIn Ads\nMonitor campaign performance and make data-driven adjustments\nAssist in developing advertising strategies based on client goals\nMaintain detailed campaign documentation and reporting\n
SEO Support\nPerform technical SEO tasks following established protocols\nExecute optimization strategies using proprietary SEO tools\nMaintain detailed documentation of implemented changes\nSupport content optimization initiatives\n
Digital Marketing Administration\nManage campaign schedules and deadlines\nMaintain organized records of digital marketing activities\nAssist with regular performance reporting\nCoordinate with team members on cross-functional projects\n

Skills, Knowledge and ExpertiseRequired:\nMinimum 1 year of hands-on experience managing Google Ads campaigns\nDemonstrated experience with Facebook Ads Manager\nStrong understanding of digital advertising principles and best practices\nProficiency in English (written and verbal)\nExperience working in a detail-oriented, process-driven environment\nWFH Set-Up:\nComputer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.\nInternet speed of at least 40MBPS\nHeadset with an extended mic that has noise cancellation and a webcam\nBack-up computer and internet connection\nQuiet, dedicated workspace at home\n\n\n
Your Superpowers:\n
Technical Skills:\nGoogle Ads platform expertise\nFacebook Ads Manager proficiency\nBasic SEO knowledge\nStrong data analysis abilities\nExcellent documentation skills

\n\nSoft Skills:\nExceptional attention to detail\nStrong process orientation\nAbility to follow complex instructions\nExcellent time management\nProfessional communication style\n
You should apply if… \nYou thrive in structured environments where precision matters\nYou enjoy repetitive tasks that require careful attention to detail\nYou're passionate about digital marketing and helping small businesses grow\nYou're comfortable following established processes while looking for ways to improve efficiency\nYou're eager to learn and grow your digital marketing expertise\nYou take pride in maintaining high-quality standards in your work\n\n
What to expect...\n
Work Setup:\nRemote position\nMust have a reliable internet connection and a quiet workspace\nRequired to provide own computer with Intel Core i5 or something similar or higher operating system\nWorking Hours:Monday to Friday from 8 AM to 5 PM EST (Eastern Standard Time)Compensation:\n$7 per hour\nNo benefits package included\n

Benefits