**ROLE SUMMARY** The Senior Associate, Media Measurement & Optimization will play an important role within Pfizer's Media Measurement department. They will be responsible for supporting measurement development and reporting across specific TAs in the portfolio. Successful performance in this role requires cross-functional collaboration skills, as the Senior Associate will closely support key business partners both internally and externally. They will support and work on the detailed process of report delivery, including defining specifications, ensuring quality assurance, and timely distribution. The Senior Associate will also be responsible for maintaining smooth operational processes, facilitating on-time presentations, and promptly responding to data inquiries. Their meticulous attention to detail and dedication to efficient workflows will be instrumental in achieving these objectives. This position presents a unique opportunity to have a significant impact on Pfizer's digital marketing efforts. The Senior Associate will contribute to the company's transformation and help shape its digital presence as a leading healthcare organization. **ROLE RESPONSIBILITIES** + Support delivery of integrated media, web, and creative reporting for their line of business + Collaborate with internal and external stakeholders to ensure reporting meets leadership needs. + Synthesize analyses to provide insights on the effectiveness of consumer and health care provider media. + Field ad hoc analytic questions, supporting colleagues in use of dashboards + Track agency activities and ensure timely delivery of reports + Support quality assurance (QA) checks on dashboards and other analytic updates, ensuring accuracy and resolving any issues promptly. + Support media test and learn analytics for their lines of business, collaborating with stakeholders to execute experiments and analyze results to inform future strategies. + Understand and meet Commercial reporting needs, providing insights and recommendations to contribute to team's data-informed decision-making. + Stay up to date with industry trends and best practices in digital media, web analytics, content intelligence, marketing, and measurement, continuously expanding knowledge and expertise in these areas. **BASIC QUALIFICATIONS** + Bachelor's degree in a related field (e.g., Marketing, Business, Data Science) with at least 3 years of experience; OR a master's degree with more than 1 year of experience; OR an associate's degree with 6 years of experience; OR a high school diploma (or equivalent) and 8 years of relevant experience. + 1 year or more years' experience in media analytics in a professional environment. + Knowledgeable about the pharmaceutical, healthcare, or a related life sciences industry and in their assigned line of business. + Acumen for analyzing data sets and providing actionable insights for executive decision making. + Strong collaboration skills and the ability to work effectively with cross-functional teams, identifying risks and removing roadblocks to enable the teams to achieve successful delivery. + Strong writing, presentation, and influencing skills with the ability to articulate complex concepts to a diverse audience. + Team player, flexible, adaptable, energized and ready to roll up their sleeves to help create this new function within Media Measurement **OTHER JOB DETAILS:** **Work Location Assignment:** Hybrid; 2-3 days onsite/week **Additional Locations:** Lake Forest, IL, or Collegeville, PA **Last Day to Apply:** December 20th, 2024 The annual base salary for this position ranges from $78,000.00 to $130,000.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 10.0% of the base salary. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. Relocation assistance may be available based on business needs and/or eligibility. **Sunshine Act** Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative. **EEO & Employment Eligibility** Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States. Marketing and Market Research \#LI-PFE