At Schwab, you’re empowered to make an impact on your career. Here, innovative thought meets creative problem solving, helping us “challenge the status quo” and transform the finance industry together.
Charles Schwab’s Marketing organization manages the Schwab brand, develops impactful advertising that promotes our products & services and builds the marketing touch points and communications that our clients interact with across a variety of channels.
Data Driven Communications within Marketing provides our marketing and business partners with support in their acquisition and client engagement strategies by identifying events, triggers, alerts, and attributes that create opportunities for meaningful interactions. Our team utilizes Salesforce Marketing Cloud to deliver multi-touch and multi-channel communications to Schwab clients & prospects. To better serve our clients' needs and utilize our technology investments, we are seeking a Senior Campaign Manager.
The Senior Campaign Manager (individual contributor) will:
Act as an internal consultant to our business partners and recommend appropriate solutions & communications from our portfolio of mature and developing platforms & integrationsProgram ad-hoc campaigns in Salesforce Marketing cloud, using custom SQL and Marketing Cloud’s Automation Studio & Journey Builder to craft targeted audiences and segmentationsExtend those skills to program and maintain automated communications, as well, with goals of efficiency and sustainabilityCreate and maintain email assets, leveraging Marketing Cloud’s proprietary AMPscript language, as well as HTML & CSSDevelop and apply a deep and broad understanding of the underlying business & marketing objectivesResearch, analyze, and leverage data from a wide range of internal and external sourcesRedevelop legacy campaigns, streamlining and migrating them to Salesforce Marketing Cloud What you haveRequired Qualifications:
BA/BS degree required5+ years of SQL programming experience5+ years of work experience in a programming, analytical and/or consulting role2+ years of AMPscript programming experience2+ years of HTML/CSS experienceSharp organization skills, including familiarity with workflow management tools & best practicesInstinctual attention to detailStrong oral & written communication and interpersonal skillsAbility to remain poised and productive amidst shifting priorities and aggressive deadlinesDemonstrated success as a thought partner and as a champion/leader of new ideasProblem solver and out-of-the-box thinker who can effectively collaborate with technology, business, and creative partnersDemonstrates advanced SQL knowledge/experiencePracticed ability to interpret and leverage data structuresExperience working within Salesforce Marketing Cloud creating data extensions, queries, automations & journeysFamiliar with managing and contributing to shared knowledge bases for both internal and external team consumption (OneDrive, OneNote, Confluence)Experience developing re-usable objects in Salesforce Marketing Cloud, leveraged efficiently across email assetsFamiliarity with legal/compliance requirements that inform email asset development
Preferred Qualifications:
Financial services industry background Experience with Agile methodology and Jira Options Apply for this jobApplyShareRefer a friendRefer Sorry the Share function is not working properly at this moment. Please refresh the page and try again later. Share on your newsfeed Why work for us?Own Your Tomorrow embodies everything we do! We are committed to helping our employees ignite their potential and achieve their dreams. Our employees get to play a central role in reinventing a multi-trillion-dollar industry, creating a better, more modern way to build and manage wealth.
Benefits: A competitive and flexible package designed to empower you for today and tomorrow. We offer a competitive and flexible package designed to help you make the most of your life at work and at home—today and in the future. Application FAQs
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