Seattle, WA, US
8 hours ago
Senior Creative Director, Prime, North America Stores
The North America Stores team is seeking a Senior Creative Director to focus on one of Amazon's most valuable offerings: Prime. You will be responsible for crafting the creative vision for Prime and guiding a multidisciplinary team of designers and writers to develop impactful work that delights our customers across all channels. This role requires exceptional creative leadership and strategic thinking to solve complex marketing asks through a creative lens.

As a Sr. Creative Director you will manage a creative team and collaborate with leadership and cross-functional partners. The ideal candidate will exhibit exceptional creative marketing craft, collaborative mindset, high judgment, bias for action, and ability to deliver results.

Key job responsibilities
- Oversee creative execution for all Prime North America (NA) events across email, site, push, paid, social, and homepage
- Manage a multidisciplinary creative team including designers and writers
- Partner with the global brand team to ensure alignment on design, voice, and tone across all creative
- Oversee agencies in the ideation of a campaign, production, and execution, ensuring that all marketing assets meet a high level of creativity, innovation, and brand association, on time and within budget
- Identify opportunities to incorporate emerging marketing trends and GenAI innovations into the creative strategy and execution
- Lead ideation sessions and design reviews
- Create Prime style guides for all new benefits
- Scope projects and forecast resource needs with key stakeholders
- Create bespoke creative strategies with a strong POV and vision, providing clear direction to internal and external partners
- Proactively solve problems on behalf of team, seeking clarification when faced with ambiguity and escalating as necessary
- Communicate with key stakeholders internally and externally in a spirit of collaboration, building strong relationships, and articulating complex issues/problems effectively
- Promote the growth and development of in-house creative talent through design reviews, coaching and mentorship opportunities, cultivating a culture of continuous learning, improvement, and self-sufficiency

About the team
The Amazon North America Creative team is responsible for crafting bold, efficient, and breakthrough marketing content to reach and resonate with today's audience. We aspire to meet customers wherever they may be—on social media, on their phones and devices, across the site, in their inboxes—and provide easy ingresses to the site via beautiful, inclusive, inspiring, and innovative content. We believe in creative that speaks to our customers, reinforces the Amazon brand promises (selection, value, and convenience) and highlights our best offerings—be that top brands, offers, member benefits, etc.—while driving the business forward and meeting our marketing goals.
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