Senior Director Sportswear Apparel Category Management

 

Purpose & Overall Relevance for the Organization:

Be the Sportswear Apparel lead by creating and executing GTM plans to drive business success with brand’s KPI and ambition

Business responsibilities:  

Drive & develop short and long term (1-3 year) category plan based on overall adidas SBP process (in collaboration with Global and GCA) Provide leadership within category (across all related functions & departments) on vision, strategic objectives/actions & financial targets as defined in brand SBP Deliver financial expectations set out in the SBP/IBP across all channels and countries. Define category CI and lead the communication with Global BU to deliver solution that address GCA needs. Define & implement category availability and pricing strategy across GCA country cluster & channels Deliver credible, compelling, commercial, viable range/concept/key franchise selection for GCA to support the overall brand strategy, purpose & direction. Create and Own Seasonal Product plan and calendar, collaborate with Brand Activation to align prioritization of category and key concepts allocation.

 

 

 

 

 

 

Team leader responsibilities:  

Lead all creation needs, validate SMU requests for GCA and leverage CCH & CCS to fulfill GCA needs to support the SBP. Effective application of speed to market. Lead and guide team on Sell-through and sustainable lifecycle management of the category across GCA, develop performance tracking dashboards and share update with Global BU Drive performance and development culture through #MYBEST Drive employee engagement for team development and performance rating

Remark:

BU: Business Unit

CCH: Creation Center Herzo

CCS: Creation Center Shanghai

SBP: Strategic business planning

IBP: Integrated business planning

GCA: Greater China

CI: Commercial input

Knowledge, Skills and Experience:

 

Ability to develop and implement strategy. Experience in apparel merchandising. Creation knowledge is a plus. Proven leadership and management abilities especially in managing a diverse ~10 people team (incl. remote management) Strong presentation/communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization. Broad Brand management experience, with a distinct track record of success including expert Merchandising knowledge and trading mentality. Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions (finance preferred), as well as different organizational levels (Global, Market, etc.) Expert understanding of Asian markets’ consumers, accounts, economic environment, and commercial needs Act with agility without losing the strategic focus and ability to lead a team through ambiguity in fast-paced consumer goods market segment. 

 

Requisite Education and Experience / Minimum Qualification

12-15+ years of experience in merchandising/product, marketing, sales/retail required. Regional experience preferred. University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing. Previous experience in managing a global matrix organization required Sporting goods industry experience required Fluent in English Fluent in local language (if applicable) preferred Has lived and worked in different cultures or has substantial experience working in regional teams Willingness to travel upwards of 20% of time