Philadelphia, Pennsylvania
12 days ago
Senior Director Strategic Communications & Marketing
*

Grade\:  T28
The link below will give you information about the University’s “T” salary structure.
A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.
Learn more about the “T” salary structure.  

The Senior Director of Strategic Communications and Marketing is a senior level position in the School of Pharmacy.  Reporting to the Dean, the Senior Director of Strategic Communications and Marketing is responsible for developing, implementing and overseeing the School’s comprehensive communications strategy in order to effectively bolster the brand, communicate the School’s mission and vision, strengthen enrollment, and promote its programs and achievements. 

This person will work closely with the senior leadership in Admissions and Recruitment, Graduate Programs including Regulatory Affairs and Quality Assurance and the academic departments to boost enrollment and elevate the brand to raise the School of Pharmacy profile amongst its peers. Additionally, the role will support the efforts being made in fundraising and development as well as community engagement and supports other communications needs of the academic departments.

The Senior Director will be responsible for achieving these goals through strategic and tactical execution and content creation for all communications, news, marketing, advertising, social media, public relations and media outreach both internal and external to the university. This individual will be responsible for the School’s website and working cohesively with the Temple University-level communications office on the website, program content, SEO and other strategic projects. 

This position will support communications for the dean and will take part in campus-wide committees, orientations, and the coordination and assisting with various internal and external events. Performs other duties as assigned. 

Essential functions\:
•Responsible for branding, messaging, communication of strategic goals to all constituent audiences\:  alumni, students, potential students, peers, Temple community, Philadelphia region and pharmacy profession.

•Aligns the university’s overall communications strategy at the School level and Collaborates with Strategic Marketing & Communications (SM C) on brand development and management initiatives.

•Oversees the School website and continuously improves and develops and edits content within the CMS. Works with University and School liaisons to continuously improve academic program content.

•Develops all marketing communications, advertising, social media strategies, academic program promotion, public relations, and media relations. Directs digital and traditional advertising to strategically target potential students, advertise recruitment events, and increase engagement with alumni and students.

•Works closely with the senior leadership of Admissions and Recruitment, Graduate Programs including Regulatory Affairs and Quality Assurance to continually improve and strengthen marketing and communications for the prospective undergraduate, professional, and post-graduate student audience.   

•Works with SM C and Admissions and Recruitment to manage and develop messaging sent through the university’s CRM.

•Directs the development of collateral pieces that promote the School through tactics such as new faculty announcements, award announcements, and program brochures.

•Develops and manages the School's internal and external communications. Provides support to academic departments and dean’s office in this capacity. Develops and writes executive communications, as needed for the Dean.

•Working closely with the senior staff of the School, the incumbent is responsible for developing the School’s research publication and state of the School publications including annual report.

•Works with the School Development office and the University’s Institutional Advancement office on fundraising and alumni relations initiatives and annual fund appeals such as content related to the commemoration of the School’s upcoming 125th anniversary.

•Plan, manage, and collaborate with School of Pharmacy staff in support of annual alumni attended events including\:  Homecoming weekend, 1-2 home basketball games, Research Recognition Day, the Sprowls Lecture, the Zamarelli Lecture, the White Coat Ceremony, Mentor Night, and other social gatherings that involve the School’s alumni.  

•Work with the School of Pharmacy Development Office,  Alumni Association Board of Directors, and the Board of Visitors arranging its meetings, staffing its committees and ensuring strong and productive relationships between its members and the administrative leadership.

Performs other duties as assigned.

At Temple, you will find it easy to fit in while staying true to yourself.  We value what makes each employee unique and strive to maintain a culture of diversity and inclusion.  As an employee, you will enjoy our collaborative team-based culture that values innovation and creativity.  
Visit https\://careers.temple.edu/careers-temple to learn more about the benefits of working at Temple University.

Required Education & Experience\:
Bachelor’s degree in Marketing, Communications or related field and at least six years of directly related experience. Demonstrated experience writing annual reports, and surveys and creating marketing material. Experience with design and publishing software, social media (Facebook, LinkedIn, X, Tik Tok, SnapChat, and Instagram). Experience with website content management. An equivalent combination of education and experience may be considered.

Required Skills & Abilities\:
*Demonstrated ability to direct communication and marketing strategies.
*Strong leadership and supervisory skills, and ability to manage a budget.
* Must have proven ability to develop and execute lead acquisition and search strategies.
*Strong knowledge of academic program promotion, digital marketing, communications, social media, and public relations.
*Ability to manage development of print materials.
*Strong public speaking and presentation skills.
*Demonstrated proficiency of Microsoft Office Suite, Adobe Photoshop, Adobe InDesign, and search engine optimization.
*Knowledge of customer relationship management software (Slate and/or Salesforce preferred)
*Demonstrated critical thinking and problem-solving skills.
*Must have ability to synthesize results, extract insight, develop recommendations, and present findings to Dean and Executive Committee.
*Demonstrated oral, written communication and interpersonal skills along with the ability to effectively interact with diverse individuals.
*Demonstrated ability to work successfully across multiple departments. 
*Strong attention to detail and organizational skills with a proven ability to multi-task, adhere to deadlines and respond quickly when necessary.
*Ability to work nights and/or weekends and travel to off-site locations/events, as needed. 

This position requires a background check.

This position is assigned a hybrid work arrangement (on-campus and remote), the duration of this hybrid work arrangement is at the discretion of Temple University and the Department.

Temple University is committed to a policy of equal opportunity for all in every aspect of its operations, including employment, service, and educational programs. The University has pledged not to discriminate on the basis of age, color, disability, marital status, national origin or ethnic origin, race, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information or veteran status.

In accordance with the City of Philadelphia's COVID-19 mandate, all Temple University students, faculty, staff, and contractors working in a healthcare setting must be fully vaccinated before receiving authorization to work unless they have a medical or religious exemption approved by the University.  An individual is considered fully vaccinated two (2) weeks following the second dose of the Pfizer or Moderna vaccine or two (2) weeks following a single dose of the Johnson & Johnson vaccine. Individuals who do not meet the University's vaccination or exemption requirement will be prohibited from working until proof of full vaccination or an exemption is requested and approved.  For more information, visit the University's Vaccines web page at https\://www.temple.edu/coronavirus/vaccines.

Compliance Statement\: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.

To obtain additional information about Temple University please visit our website at www.temple.edu.  

Temple University's Annual Security and Fire Safety Report contains statistics, policies, and procedures related to campus safety and can be found at\: https\://safety.temple.edu/reports-logs/annual-security-report

You may request a copy of the report by calling Temple University’s Campus Safety Services at 215-204-7900.

*

Grade\:  T28
The link below will give you information about the University’s “T” salary structure.
A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.
Learn more about the “T” salary structure.  

The Senior Director of Strategic Communications and Marketing is a senior level position in the School of Pharmacy.  Reporting to the Dean, the Senior Director of Strategic Communications and Marketing is responsible for developing, implementing and overseeing the School’s comprehensive communications strategy in order to effectively bolster the brand, communicate the School’s mission and vision, strengthen enrollment, and promote its programs and achievements. 

This person will work closely with the senior leadership in Admissions and Recruitment, Graduate Programs including Regulatory Affairs and Quality Assurance and the academic departments to boost enrollment and elevate the brand to raise the School of Pharmacy profile amongst its peers. Additionally, the role will support the efforts being made in fundraising and development as well as community engagement and supports other communications needs of the academic departments.

The Senior Director will be responsible for achieving these goals through strategic and tactical execution and content creation for all communications, news, marketing, advertising, social media, public relations and media outreach both internal and external to the university. This individual will be responsible for the School’s website and working cohesively with the Temple University-level communications office on the website, program content, SEO and other strategic projects. 

This position will support communications for the dean and will take part in campus-wide committees, orientations, and the coordination and assisting with various internal and external events. Performs other duties as assigned. 

Essential functions\:
•Responsible for branding, messaging, communication of strategic goals to all constituent audiences\:  alumni, students, potential students, peers, Temple community, Philadelphia region and pharmacy profession.

•Aligns the university’s overall communications strategy at the School level and Collaborates with Strategic Marketing & Communications (SM C) on brand development and management initiatives.

•Oversees the School website and continuously improves and develops and edits content within the CMS. Works with University and School liaisons to continuously improve academic program content.

•Develops all marketing communications, advertising, social media strategies, academic program promotion, public relations, and media relations. Directs digital and traditional advertising to strategically target potential students, advertise recruitment events, and increase engagement with alumni and students.

•Works closely with the senior leadership of Admissions and Recruitment, Graduate Programs including Regulatory Affairs and Quality Assurance to continually improve and strengthen marketing and communications for the prospective undergraduate, professional, and post-graduate student audience.   

•Works with SM C and Admissions and Recruitment to manage and develop messaging sent through the university’s CRM.

•Directs the development of collateral pieces that promote the School through tactics such as new faculty announcements, award announcements, and program brochures.

•Develops and manages the School's internal and external communications. Provides support to academic departments and dean’s office in this capacity. Develops and writes executive communications, as needed for the Dean.

•Working closely with the senior staff of the School, the incumbent is responsible for developing the School’s research publication and state of the School publications including annual report.

•Works with the School Development office and the University’s Institutional Advancement office on fundraising and alumni relations initiatives and annual fund appeals such as content related to the commemoration of the School’s upcoming 125th anniversary.

•Plan, manage, and collaborate with School of Pharmacy staff in support of annual alumni attended events including\:  Homecoming weekend, 1-2 home basketball games, Research Recognition Day, the Sprowls Lecture, the Zamarelli Lecture, the White Coat Ceremony, Mentor Night, and other social gatherings that involve the School’s alumni.  

•Work with the School of Pharmacy Development Office,  Alumni Association Board of Directors, and the Board of Visitors arranging its meetings, staffing its committees and ensuring strong and productive relationships between its members and the administrative leadership.

Performs other duties as assigned.

At Temple, you will find it easy to fit in while staying true to yourself.  We value what makes each employee unique and strive to maintain a culture of diversity and inclusion.  As an employee, you will enjoy our collaborative team-based culture that values innovation and creativity.  
Visit https\://careers.temple.edu/careers-temple to learn more about the benefits of working at Temple University.

Required Education & Experience\:
Bachelor’s degree in Marketing, Communications or related field and at least six years of directly related experience. Demonstrated experience writing annual reports, and surveys and creating marketing material. Experience with design and publishing software, social media (Facebook, LinkedIn, X, Tik Tok, SnapChat, and Instagram). Experience with website content management. An equivalent combination of education and experience may be considered.

Required Skills & Abilities\:
*Demonstrated ability to direct communication and marketing strategies.
*Strong leadership and supervisory skills, and ability to manage a budget.
* Must have proven ability to develop and execute lead acquisition and search strategies.
*Strong knowledge of academic program promotion, digital marketing, communications, social media, and public relations.
*Ability to manage development of print materials.
*Strong public speaking and presentation skills.
*Demonstrated proficiency of Microsoft Office Suite, Adobe Photoshop, Adobe InDesign, and search engine optimization.
*Knowledge of customer relationship management software (Slate and/or Salesforce preferred)
*Demonstrated critical thinking and problem-solving skills.
*Must have ability to synthesize results, extract insight, develop recommendations, and present findings to Dean and Executive Committee.
*Demonstrated oral, written communication and interpersonal skills along with the ability to effectively interact with diverse individuals.
*Demonstrated ability to work successfully across multiple departments. 
*Strong attention to detail and organizational skills with a proven ability to multi-task, adhere to deadlines and respond quickly when necessary.
*Ability to work nights and/or weekends and travel to off-site locations/events, as needed. 

This position requires a background check.

This position is assigned a hybrid work arrangement (on-campus and remote), the duration of this hybrid work arrangement is at the discretion of Temple University and the Department.

Temple University is committed to a policy of equal opportunity for all in every aspect of its operations, including employment, service, and educational programs. The University has pledged not to discriminate on the basis of age, color, disability, marital status, national origin or ethnic origin, race, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information or veteran status.

In accordance with the City of Philadelphia's COVID-19 mandate, all Temple University students, faculty, staff, and contractors working in a healthcare setting must be fully vaccinated before receiving authorization to work unless they have a medical or religious exemption approved by the University.  An individual is considered fully vaccinated two (2) weeks following the second dose of the Pfizer or Moderna vaccine or two (2) weeks following a single dose of the Johnson & Johnson vaccine. Individuals who do not meet the University's vaccination or exemption requirement will be prohibited from working until proof of full vaccination or an exemption is requested and approved.  For more information, visit the University's Vaccines web page at https\://www.temple.edu/coronavirus/vaccines.

Compliance Statement\: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.

To obtain additional information about Temple University please visit our website at www.temple.edu.  

Temple University's Annual Security and Fire Safety Report contains statistics, policies, and procedures related to campus safety and can be found at\: https\://safety.temple.edu/reports-logs/annual-security-report

You may request a copy of the report by calling Temple University’s Campus Safety Services at 215-204-7900.

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