Frankfurt am Main, Germany
5 days ago
Senior EIB Marketing Manager (m/f/d)

You love strong brands - we love strong personalities! Become part of Danone and our team with the successful brands like Volvic, Aptamil, Activia and many more.

Cross-functional Collaboration: Work closely with international teams (Germany and China) to develop and implement marketing assets tailored to the needs of our customers and target markets.Trade Marketing: Design and optimize trade marketing terms for customers, ensuring alignment with broader business objectives and enhancing customer engagement.Brand Activation: Develop and execute brand activation plans that resonate with target audiences and drive brand visibility and growth.Social Media Management: Manage and grow our social media presence, creating engaging content and fostering meaningful interactions with our audience across multiple platforms.Innovation Projects: Facilitate and manage innovation initiatives between the German and China teams, ensuring alignment, clear communication, and successful project execution.Educational Background: University degree with a focus in management, marketing, or a relevant field.Experience: At least 4-5 years of experience in brand marketing or digital marketing, preferably in FMCG consumer marketing. Experience in China or with China market dynamics is highly desirable.China Social Media & Influencer Marketing: Solid experience in managing social media marketing campaigns, including influencer marketing, on popular Chinese platforms like WeChat and Redbook.E-commerce Knowledge: Familiarity with China’s e-commerce landscape, including platforms such as Taobao, Tmall, JD, and Douyin, along with experience in cross-border and social e-commerce strategies.Communication & Collaboration: Strong communication skills, with an ability to work effectively within cross-functional teams and with customers in an international environment. Experience building connections and maintaining engagement in a virtual working setting is key.Entrepreneurial Mindset: Strong entrepreneurial thinking with a proactive and accountable work style.Language Skills: Fluent in Chinese and English (written and spoken). Proficiency in German is a plus.Technical Proficiency: Skilled in Microsoft Office, especially PowerPoint, with the ability to create compelling presentations.

Start is asap in Frankfurt am Main. 

OWN YOUR IDEAS 
In our culture, respect and team spirit are embedded at all levels: the best idea is not determined by the hierarchical level. 
OWN YOUR CAREER 
Your career path is not a one-way street. Individual career plans give you freedom and flexibility: We support you - e.g. with our coaching and mentoring offer 

OWN YOUR IMPACT 
A job means so much more than titles and earning money. With us you have the opportunity to really make a difference and improve the health of people and the planet. 

Come to Danone and make our team even more colorful and diverse. We say: bring your very own self into our teams - because we count on the individuality of everyone. #Dan'OwnYourUniqueness 

 

YOUR BENEFITS 

Modern office with open space

Mobile and flexible working

Various education opportunities

Pension

Pick & Choose from the categories Transportation, Health, Lunch, Childcare and more!

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