Utrecht
54 days ago
Senior Manager Public Relations EMEA

Vantive: A New Company Built On Our Legacy

 

Baxter is on a journey to separate our ~$5B Kidney Care segment into a standalone company. Vantive* will build on our nearly 70-year legacy in acute therapies and home and in-center dialysis to provide best-in-class care to the people we serve. We believe Vantive will not only build our leadership in the kidney care space, it will also offer meaningful work to those who join us.

 

At Vantive, you will become part of a community of people who are focused, courageous and don’t settle for the mediocre. Each of us are driven to help improve patients’ lives worldwide. Join us as we revolutionize kidney care and other vital organ support.

 

*Completion of the proposed separation of Kidney Care from Baxter into a standalone company (to be named Vantive) remains subject to the satisfaction of customary conditions.

Your role in the future Vantive

This is where you shine !

In the strategically key position of Senior Manager Public Relations EMEA, you’ll report directly to the Head of Communications, EMEA, and will be instrumental in leading public relations and external communications across our EMEA (Europe, Middle East, Africa) region.

The successful candidate will be responsible for promoting and protecting the image of Vantive in EMEA via proactive press and public relations activities.

What you’ll be doing:Co-creating PR campaigns and content (i.e., press materials, digital assets for owned and corporate social media channels, thought leadership events) in partnership with local markets, Government Affairs, Medical Affairs, Market Access & Marketing that result in positive press coverage, online engagement and greater awareness among public partners (i.e., patient organizations, NGOs, authorities).Acting as an in-house journalist by finding and promoting brand, business, sustainability and employer stories to public audiences.Actively building and maintaining relationships with media outlets, journalists, influencers and industry partners to secure media coverage and build brand awareness.Serving as official company spokesperson – for media and other relevant stakeholders.Chaperoning and running managing senior management interactions with media/journalists/the press.Protecting the company’s reputation through crisis communications – this includes monitoring press and social media, providing crisis communications counsel to internal stakeholders and creating and disseminating reactive communications.Developing and implementing PR metrics, monitoring and reporting on the efficiency of PR / media relations campaigns.Assessing & managing PR agency capabilities to meet the external communications needs in key European markets.Managing the EMEA external communications budget, ensuring effective use of resources and return on investment.

What you’ll bring:

We are seeking candidates with a Bachelor’s degree or equivalent in Communications, Journalism, Public Relations or a related field, and proven experience in public relations and/or marketing communications, including:

A nose for news – an understanding of what makes a compelling & relevant story for journalists and the public, and a knowledge of the news process.Strong PR strategy and planning experience, with a consistent track record of building and driving successful PR campaigns.A collaborative attitude, able to work effectively with cross-functional teams and local market affiliates.Strong understanding of earned and organic social media best practices, with capacity to apply these principles to achieve press coverage and/or engagement on social media.Experience as a media spokesperson and media chaperoneExperience in crisis communication and reputation management, including responding promptly and effectively to inquiries, issues, and incidents.Strong project management skills and demonstrated experience in managing multiple projects and priorities simultaneously as well as experience managing budgets.Strong analytical and problem-solving skills, with the talent to measure and report on the effectiveness of PR campaigns.Excellent written and verbal communication skills.Fluency in English, with additional language skills desirable.Previous healthcare PR experience with a mix of agency & corporate experience preferred.Ability to travel as needed.We offer a competitive salary and benefits package, as well as opportunities for professional growth and development within a dynamic and supportive team. If you are a motivated and experienced internal communications professional looking to make a meaningful impact in a global organization, we encourage you to apply.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development within a dynamic and supportive team. If you are a motivated and experienced communications professional looking to make a meaningful impact in a global organization, we encourage you to apply.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

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