Why Choose Suddath to “Move” your Career to the Next Level?

At Suddath, you can be part of something special and inclusive!  Join a team that has a 100+ year reputation for excellence as an innovative, growing and financially stable company that is dedicated to promoting a culture that thrives on inclusion and diversity. From numerous awards to being recognized as one of the best places to work, Suddath offers a caring, family environment while providing relocation and logistics services to people and companies all around the world.

What We Offer!

A competitive wage with a comprehensive benefits package, including a 401(k) plan with company matchingWeekly pay for hourly-paid employees.  Biweekly pay for salaried employees.Paid Time Off (PTO) and paid company holidaysA tuition reimbursement plan where employees are encouraged to continue their education and developmentFor more information on our benefit offerings, please visit https://suddath.com/about/careers/ and scroll down to view our employee benefits. 

General position summary:

The Senior Marketing Manager, Workplace Solutions leverages an understanding of customer, business and market insights to target high-value segments through integrated planning across direct marketing, PR, sales, advertising, digital, events and social media channels. This role requires strong project management skills, the ability to collaborate effectively with others and provide a high level of service to internal stakeholders, and experience in planning integrated campaigns. The Senior Marketing Manager will be a key member of the Workplace Solutions business unit with dotted line accountability to the corporate marketing agency.

Essential Duties & Responsibilities:

Marketing Management (40% of focus)

Collaborate with Suddath Workplace stakeholders and the VP of Marketing to develop the yearly marketing plan, integrating key objectives and overall campaign strategies.Gain and share insights on targeted customer segments, identifying needs and behaviors by industry, product segment and decision-maker/influencer.Understand the competitive landscape and the practices and activities of leading competitors.Stay informed of key marketing and business metrics, using data to drive strategic decisions to grow the business.Ensure compliance with corporate brand standards.

Sales Enablement (30% of focus)

Serve as the business unit liaison and subject matter expert (SME) to sales, ensuring needs are adequately captured and projects are delivered on time and within budget. Maintain high levels of communication with leadership for updates, feedback and approvals.Prioritize and support individual ad hoc sales requests, ensuring alignment with strategic priorities.Work with the content strategist and creative services to define and develop the portfolio of marketing deliverables for the business unit.

Integrated Campaign Planning and Lead Generation (30% of focus)

Work with the marketing center of excellence to develop and plan targeted marketing campaigns in support of business strategy and lead generation.Project manage campaigns from start to finish, ensuring all elements are on time and within budget, and all stakeholders are aligned, informed and mobilized for successful execution.Define qualification criteria and segmentation to generate quality target lists.Collaborate with content to develop compelling messaging maps and key selling arguments for each campaign, including pain points, value propositions and proof points by customer segment and audience.Execute campaigns on an integrated basis, working collaboratively across content marketing, PR, advertising, events, digital, design and sales.Track key performance metrics for each campaign to gauge success (leads, sales, ROI), prioritize spend and effort and drive continuous improvement.

Job Skills Required:

Proven experience in creating, executing and managing marketing campaignsExcellent understanding of online marketing, including content marketing, SEO and social media marketingIntimate understanding of traditional, digital and emerging marketing channelsExcellent communication skillsAbility to think creatively and innovativelyStrong analytical skills to forecast and identify trends and challengesAbility to quickly adapt and changeExperience with marketing automation software and CRM, preferably HubSpot

Supervisory Responsibilities:

This position has supervisory responsibilities.

Other Duties & Responsibilities:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Education & Experience:

Bachelor's degree (B.A.) from four-year college or universityAt least five years of marketing and/or business development experiencePresence on social platforms (e.g., LinkedIn and Twitter) are a plusExperience in transportation, logistics, moving or customer services a plus

Planning/Organization:

Ability to prioritize and re-prioritize as situations and needs change throughout the workdayAbility to multi-task and organize workflow to manage daily responsibilities, meet deadlines and prioritize work

Working Conditions:

Cubicle working environmentNoise level in the work environment is usually moderate

Physical/Environmental Demands:

Activity:

Stand - Under 1/3 TimeWalk - Under 1/3 TimeSit – Over 2/3 TimeUse hands to finger, handle, or feel - Over 2/3 TimeReach with hands and arms – 1/3 to 2/3 TimeClimb or balance – NoneStoop, kneel, crouch or crawl – Under 1/3 TimeTalk or hear – over 1/3 to 2/3 timeTaste or smell – NoneOther - None

Physical Activity Level:

The employee must occasionally lift and/or move up to 10 pounds.While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear.The employee is occasionally required to reach with hands and arms.

Manual Dexterity:

Manual dexterity sufficient to reach/handle items, works with the fingers, and perceives attributes of objects and materials.

Special Vision Requirements:

Specific vision abilities required by this job include close vision and ability to adjust focus.

The Suddath Companies is a multifaceted group of companies that specialize in worldwide corporate employee relocations, household moving, warehouse and logistics management and specialized transportation services.

The Suddath Companies provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.