At Lazada, we believe in disruptive thinking combined with excellent execution. Creativity is at the core of everything we do: Building brand that driving campaigns that spark conversations and leave a lasting impact. As a fast-growing, culturally attuned brand, we push boundaries to deliver breakthrough ideas that engage audiences across platforms.

With 8+ years of experience, you will play a pivotal role as Senior Creative, focusing on conceptualising disruptive campaigns that align with the brand’s objectives. You will bring ideas to life with bold art direction and work collaboratively with internal and external teams, extending into viral activations that resonate across the region.

This role is ideal for someone with a proactive, "go-getter" entrepreneur attitude, who thrives on collaboration and stays on top of the latest cultural and AI trends.

Key Responsibilities:

• Disruptive Campaign Development: Conceptualise bold, culturally relevant campaigns with a clear understanding of business objectives.

• Viral Activations: Develop and execute activations that drive engagement and have the potential to go viral across social and experiential platforms.

• Regional Campaigns: Create multi-market campaigns tailored to regional audiences, ensuring consistency and alignment across markets.

• Craft & Visual Excellence: Deliver work with top-tier craft and meticulous attention to detail, maintaining excellence across all outputs.

• Production Management: Collaborate with film, animation, photography, and music production houses to ensure seamless execution from concept to delivery.

• Drive Collaboration: Partner with branding, social, and media teams to maximise creative potential and align outputs with business objectives.

• Cultural Awareness & Trendspotting: Stay ahead of cultural movements, industry trends, and viral moments to keep the brand relevant.

• Presentation & Stakeholder Engagement: Present ideas confidently to internal teams and senior stakeholders.

• Mentorship & Leadership: Lead, inspire, and mentor junior creatives and freelancers, fostering a culture of fun, collaboration, and growth.