Senior SEO Copyeditor and Proofreader
CVS Health
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
**Position Summary**
The Senior Copyeditor and Proofreader will work directly with the Proofreading Manager, Proofreading team, Creative Managers, Delivery Managers, Account Services, Copywriters, Designers, Production Artists, Print Production and other Marketing colleagues to ensure copy quality, editorial leadership and proofreading accuracy in a timely manner.
_Responsibilities_
+ Strengthens content in customer-facing and internal copy-heavy projects by copyediting print and digital materials for structure, content organization, reading level, accessibility and flow, especially long-form content (e.g., clinical landing pages, landing page FAQs and content marketing articles).
+ Compiles and organizes information from multiple contributors into one cohesive document.
+ Executes straightforward and occasional creative copywriting assignments.
+ Proofreads customer-facing and internal marketing materials for spelling, grammar, usage, punctuation, content and typography, including direct mail, signage and other print campaigns; and digital, including landing pages, social, emails, SMS and banners.
+ Be open to leveraging AI when required, including the use of large language models (generative artificial intelligence) to edit and develop high-quality, SEO-optimized content that drives organic traffic and improves search engine rankings.
+ Becomes proficient in CVS Health® branding and corporate standards and ensure assets follow enterprise copy style guide and accessibility, branding and legal requirements.
+ Helps maintain style guides.
+ Helps drive standards and style decisions. Contributes to discussions and helps inform content and direction of enterprise and other standards and styles.
+ Creates cross-functional partnerships with stakeholders in areas such as copywriting, legal, accessibility, enterprise brand and with creative teams and agencies to acquire information, discuss, educate and reach resolution as needed.
+ Provides tactical support to Proofreading Manager as needed.
+ Helps project manage and prioritize work for other team members from time to time; must be able to identify and resolve inefficiencies and capacity issues.
**Required Qualifications**
+ 3 to 5 years' proofreading and editing experience required, preferably in an advertising and marketing environment.
+ Superb copyediting skills, including improving the structural quality, organization and readability of long-form copy.
+ Ability to generate and support impactful writing ideas and executions that deliver and adhere to the brand vision and brand standards while ensuring consistency.
+ Ability to understand a marketing brief and translate the input into ideas.
+ Highly accurate proofreading skills with an experienced eye for consistency and detail.
+ Demonstrated ability to create and maintain strong relationships and influence and inform by communicating clearly, accurately, professionally and diplomatically, both verbally and in writing, at all levels.
+ Sound judgment and the ability to make good editing and wider-reaching style decisions independently and collaboratively.
+ Ability to excel in a fast-paced environment with tight deadlines and manage multiple projects simultaneously.
+ Excellent organizational skills.
+ Demonstrated ability to maintain information in strictest confidence.
+ Must have experience with Word, Excel and Acrobat.
+ Strong team player with enthusiasm and a positive attitude who can also work independently.
**Preferred Qualifications**
+ 5 to 8 years’ related experience in an advertising and marketing environment.
+ Up-to-the-minute digital skills; ability to troubleshoot and optimize digital systems to meet department needs.
+ Native or near-native Spanish language skills.
+ InDesign skills.
+ Experience in Workfront workflow system (or equivalent).
+ Experience with Writer AI, ChatGPT, Claude or a similar large language model.
+ Mac experience.
**Education**
+ Bachelor's degree in writing, English, communications, arts or other relevant major required.
**Anticipated Weekly Hours**
40
**Time Type**
Full time
**Pay Range**
The typical pay range for this role is:
$46,988.00 - $112,200.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.
For more detailed information on available benefits, please visit Benefits | CVS Health (https://jobs.cvshealth.com/us/en/benefits)
We anticipate the application window for this opening will close on: 02/17/2025
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.
We are an equal opportunity and affirmative action employer. We do not discriminate in recruiting, hiring, promotion, or any other personnel action based on race, ethnicity, color, national origin, sex/gender, sexual orientation, gender identity or expression, religion, age, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
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