Job Description

Posted 20 hours ago

As you contemplate your future, you might be asking yourself, what’s the next step? Start your journey with us!

We’re seeking an experienced SEO Content Marketing Specialist to join our SEO team within Marketing in Barcelona (hybrid) to support implementing our content strategy. The ideal candidate will have experience in planning and producing content campaigns across different platforms through creative and data-driven approaches that support the growth of the organic business. If you’re ready to soar, we’re ready to take you there.

Why eDreams ODIGEO

Join the world’s leading travel subscription platform and one of the largest e-commerce businesses in Europe.

 
20 million customers – 44 markets – 5 brands – 5.4M members in Prime
16.2 million bookings FY23 – More than 50,000 bookings per day – 100 million daily user searches  
1400 employees – More than 50 different nationalities – 99% permanent contracts – 36.3 average age

We’re a leading travel tech company, revolutionising the travel booking experience through our consumer insight, innovative technology, market leadership, and Prime, the world’s first travel subscription program.

What you will do:
The Role’s Key Responsibilities and Tasks

As an eDOer, you will have clear objectives, great challenges and a clear overview of how your work contributes to the global company project and its customers. As a SEO Content Marketing Specialist in the SEO Department you will be in charge of:

Support the definition of the Content Marketing strategy and roadmap that delivers world-class content messaging and drives growth on the organic channels.

Executes the cross-channel content marketing strategy in multiple markets and languages.

Produce, maintain, review and update content materials, ensuring that they meet high quality standards (user-focused, relevant, well-written, etc.) and are optimized and aligned with our SEO and link building strategies, driving growth.

Collaborate with the internal creative team as well as external creative agencies to ensure creatives do align to the requirements from publishers; 

Execute keyword research and define a keyword universe that aligns with audience needs, business priorities and inbound traffic goals, collaborating with other internal and external teams, as needed.

Collaborate with other teams (Brand, PR, Social, CRM, etc.) in the creation and execution of campaigns to ensure alignment and leverage the expertise of other teams.

Manage projects with external providers, from sending briefs, requests and evaluating providers, to monitoring the quality of the deliverables and timelines.

Collect KPIs and analyze the performance of the different initiatives.

Understand the competitive landscape and general trends in the sector.

What you need to succeed:
Good to have

Bring your unique perspective, speak up, and offer disruptive solutions. You’ll have the opportunity to learn and grow while making a real impact on our team. Here’s what you need to succeed: 

5 years experience in digital marketing roles, working on large scale B2C organizations

Minimum 3 years direct experience in Content Marketing roles with a proven track of implementing successful cross-platform campaigns driving company growth

Experience in travel accommodation sector is highly valued 

Bachelor’s degree preferably related to Digital Marketing and Communication, or Journalism

Fluent in English and French (written and spoken). Also a proficient level of another EU language is highly valued (German, Italian, Portuguese).

High quality content creation skills and demonstrable experience is required 

Good understanding of digital marketing practices and metrics, especially SEO

Good understanding of web analytics tools

Experience working with external providers is valued 

Excellent presentation skills across different levels in the organization

Highly organized and detail-oriented

Team player, proactive, motivated, curious, determined can-do attitude 

What’s in it for you?

The best talent deserves the best benefits

 
At eDO, we want you to be a part of our success story and great culture.

Here’s what we offer:

A rewarding Compensation package!