SEO Manager

Apply now Job no: 551677
Work type: Full time
Site: Redditch
Categories: Marketing, Digital
Location: Worcestershire
Salary: Up to £45,000

About us

At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment.

The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly.

If you’re willing to  get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far.

We are looking for someone who is confident, analytical and a natural communicator. A deep understanding of the complexities of SEO and how it fits into the overall marketing and digital mix are also essential. 

 

Key Responsibilities

Formulating and delivering the SEO strategy across technical capability, content marketing, keyword targeting and outreach projects 

Implement and management of SEO processes supported by a leading agency 

Working cross functionally with Marketing, Digital, Trading and the Digital Agencies. 

Effective leadership of our SEO agency team ensuring projects are delivered on time and drive uplifts in performance 

Communicating back to the business on SEO performance and strategy progress 

Managing the governance of SEO across a wide range of cross functional teams and Halfords.com 

Report monthly on SEO performance to senior management teams 

 

Skills & Experience

Strong understanding & passion for SEO and a proven track record in delivering results across all elements of SEO  Be up to date with the latest trends and best practices in SEO 

Be at the forefront of SEO knowledge and actively participate in the SEO community 

Constantly refine our SEO process and activities to ensure it remains market leading/cutting edge 

Strong Technical and analytical experience (GA4) 

Strong link building and content marketing experience 

 

Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.

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