Description SEO/SEM Specialist – Contract – 40hrs/week – Onsite in Arlington, Texas We are looking for an experienced and detail-oriented SEO/SEM Specialist to join our team on a 3-month contract. In this role, you’ll be responsible for driving the success of our search engine marketing strategies, leveraging data-driven insights, and optimizing campaigns to achieve measurable results. This position is onsite in Arlington, Texas, requiring 40 hours per week. Key Responsibilities: + Develop and execute strategies to enhance the company’s overall SEO/SEM performance. + Analyze data from Google Analytics and other tools to uncover actionable insights and opportunities. + Create and present analytics reports, including recommendations for optimization and campaign improvements. + Manage the company’s Google Analytics account, including creating custom views, automating reports, and managing user access. + Stay updated on the latest SEO/SEM trends and best practices to keep campaigns competitive. Daily Activities: + Partner with marketing and content teams to ensure alignment on campaign strategies. + Monitor and optimize both organic and paid search campaigns using industry tools and data. + Implement and manage UTM codes, Google Tag Manager, and Looker Studio for accurate tracking and reporting. + Continuously refine search campaigns to improve KPIs and achieve measurable success. Requirements SEO/SEM Specialist – Contract – 40hrs/week – Onsite in Arlington, Texas Top Qualifications: + Proven success in elevating an organization’s SEO/SEM presence and driving impactful results. + Expertise with Google Analytics and other analytics tools to guide campaign decisions. + Demonstrated experience managing both organic and paid search campaigns with positive, measurable outcomes. Required Skills: + Strong knowledge of Google Tag Manager, UTM tracking, Google Analytics, and Looker Studio. + Ability to interpret data trends and make strategic recommendations. + Expertise in planning, launching, and optimizing search campaigns. + Excellent organizational and communication skills. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .