The **Site Analytics Analyst** is responsible for implementing and managing site analytics tools such as Google Tag Manager and Pendo to ensure accurate tracking, data capture and to provide site analytics to stakeholders. The role analyzes site activity and user behavior to generate insights that improve site functionality and user experience. The role involves collaborating with various teams: product, marketing, and technical teams to optimize tracking strategies and data accuracy. Additionally, this person develops strategies for monitoring site performance, provides training and support on analytics tools, and creates detailed reports and dashboards for stakeholders. This is a **Remote** position available in the United States. Bright Horizons EdAssist is a leading provider of workforce education programs that future-proof organizations by building employee skills. We know the best organizations are fueled by people inspired by their jobs and professional possibilities. We help top employers around the country provide that inspiration, with affordable, targeted, and guided education programs that build professional futures. Our goal is to create pathways and learning opportunities that align employees’ career goals to organizational skills needs, addressing engagement, filling talent gaps, and transforming workforces to be ready for the future. **Responsibilities** + Ensure accurate implementation and management of site analytics tools (e.g., Google Tag Manager, Pendo) + Proper placement and maintenance of tracking tags for comprehensive site monitoring + Analyze and generate actionable insights to improve site activity and user experience + Create detailed reports and dashboards to communicate findings to stakeholders + Collaborate with various teams: technical, product, and marketing to ensure necessary data is captured for full analysis and to optimize tracking strategies and data accuracy + Proactively monitor and enhance site performance metrics, while efficiently troubleshooting and resolving site analytics issues + Stay updated with the latest trends and best practices in site analytics and user behavior analysis + Provide training and support to team members on the use of site analytics tools and best practices **Qualifications** + Bachelor's Degree - BA in data analytics or related fields - Required (5 years of additional relevant experience will be considered in lieu of applicable degree) + Vocational or technical GA certification education - Preferred + 1-3 years of previous site analytics experience - Required + At this time, Bright Horizons will not sponsor an applicant for employment authorization/visa for this position. **Compensation:** The annual salary for this position is between $80,000 – $90,000 annually. The pay range listed here is what Bright Horizons in good faith anticipates offering for this job opening. Actual compensation offers within this range will depend on a variety of factors including experience, education and training, certifications, geography, and other relevant business or organizational factors. **Benefits:** Bright Horizons offers the following benefits for this position, subject to applicable eligibility requirements: + Medical, dental, and vision insurance + 401(k) retirement plan + Life insurance + Long-term and short-term disability insurance Also, depending on hire date and subject to applicable eligibility requirements, new employees in this role receive up to: 5 days of paid sick time per year, 10 days of paid vacation time per year, 6 weeks of paid parental leave, and 9 paid holidays annually. **Deadline to Apply:** This posting is anticipated to remain open until 3/14/2025. Compensation: $80,000 - $90,000 / year **Life at Bright Horizons:** Our people are the heart of our company. Because we’re as committed to our own employees as we are to the children, families, and clients we serve, our collaborative workplaces are designed to grow careers and support personal lives. _Come build a brighter future with us_ . Bright Horizons provides equal opportunity in all aspects of employment and does not discriminate against any individual on the basis of race, color, religion, sex, age, disability, sexual orientation, veteran status, national origin, genetic information, or any other characteristic protected under federal, state, or local law. Bright Horizons complies with the laws and regulations described in the following federal government resources: Know Your Rights (https://www.eeoc.gov/poster#:~:text=For%20printing%20/%20posting%20in%20the%20workplace) , Family and Medical Leave Act (FMLA) (https://www.dol.gov/whd/regs/compliance/posters/fmlaen.pdf) and Employee Polygraph Protection Act (EPPA) (https://www.dol.gov/whd/regs/compliance/posters/eppac.pdf) . If you require assistance or a reasonable accommodation in completing these application materials or any aspect of the application and hiring process, please contact the recruitment helpdesk at 855-877-6866 or bhrecruit@brighthorizons.com . Determinations on requests for reasonable accommodation will be made on a case-by-case basis.