Essential Function
This position is responsible for understanding and analyzing assigned categories' key drivers and performance on cosmoprofbeauty.com. The site merchant will own the relationship with the merchandising team and other cross-functional teams, across multiple departments, in efforts to drive assortment, inventory investment, promotions, and profitability. The goal is identifying, recommending, and executing strategies to achieve ecomm and SBH KPI goals. This position will analyze and leverage customer information and behaviors to prioritize the most critical actions necessary to improve the online customer experience. Ultimately these improvements will result in improved customer and associate satisfaction, increased traffic and sales, and improved conversion.
Primary Duties
Incorporates the in-store and overall e-commerce strategy into the online experience, including the visual display of the category pages and category-specific taxonomy, navigation, and search experience. Define timely and relevant merchandising strategies by leveraging product performance reporting, industry expertise, and trend awareness coupled with insights and recommendations from Manager/Director.
“At Sally Beauty Holdings, we find beauty in diversity. Our inclusivity and self-expression are what fuel our innovation and growth. You are welcome here, and you can thrive here. We find beauty in YOU. Join us.”
Recommends and implements changes to category online strategies to leadership on weekly, monthly, or quarterly basis based on results of site analytics & promotional reviews.
Proof monthly site content and CRM/marketing campaigns by providing links to optimize customer journey and conversion. Participate in the marketing brief process to ensure assigned category objectives are being met.
Responsible for reviewing site by ensuring all products are set up accurately with a “complete" status for online in cosmorprofbeauty.com, within slated time frames, including naming convention, product attributes, product categorization, key words, SEO Support.
Develop relationships with cross-functional partners to address ad-hoc site and account issues.
Knowledge, Skills and Abilities
• Bachelor's degree and related experience
• 2-5 years related ecommerce experience with a multi-channel retailer.
• Demandware, Excel
• This position requires the individual to have excellent attention to detail, be customer-centric oriented, and be interactive within the department as well as cross-functional with Merchandising, Marketing, Digital, P&A.
Competencies / Attributes Indicate relative “qualitative” or other important aspects that would enhance the ability to perform the job. i.e. detail-oriented, customer-focused, team player, etc.
• Proactive and self-motivated individual with a demonstrated ability to take initiative and work independently, consistently driving projects forward with minimal supervision.
• Problem Solver & Decision Maker: Able to expertly gather and examine the relevant information. Always makes recommendations and takes action to solve challenges.
• Time management: Efficiently self-manages time. The ability to identify and focus on high-priority business initiatives.
• Results Driver: Demonstrates the ability to think critically, solve problems, and be constantly self-motivated. Adapts to changes, demonstrates grit and determination with the desire to succeed.
• Effective Communicator: Proactively shares information, expresses ideas, asks questions, and provides updates promptly.
The amount of discretion or freedom this position has
Strict Adherence to Guidelines
Interprets and Adapts Guidelines
Develops and Implements Guidelines
Working Conditions /Physical Requirements Indicate the normal working environment i.e. office, store, warehouse, etc. as well as any physical requirements required to perform the job duties (lifting requirement, dexterity, etc).
The work environment involves everyday risks or discomforts which require normal safety precautions typical of such places as offices, meeting and training rooms, retail stores, and residences or commercial vehicles, e.g., use of safe work practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals, etc. The work area is adequately lighted, heated, and ventilated.
Physical Demands Check each factor or condition, which applies regularly and/or routinely to this position.
The work is sedentary. Typically, the employee may sit comfortably to do the work. However, there may be some walking; standing; bending; carrying of light items such as papers, files, books, small parts; using a keyboard, driving an automobile, etc. No special physical demands are required to perform the work.
We offer a competitive salary and outstanding benefits package that includes medical, dental, vision, life Insurance, paid vacation and sick days, paid holidays, tuition reimbursement and 401(k) with company match. In addition, associates of SBH may take advantage of our in house salon with complementary services and a varied selection of food options at our corporate campus. Also, featured at our corporate campus, is both a Sally Beauty and CosmoProf Professional onsite store, where associates enjoy a great merchandise discount!