SMB Director Go To Market Manager
Microsoft Corporation
Are you passionate about driving business growth in SMB and harnessing the power and productivity of Microsoft 365? As a key component of Microsoft's rapidly expanding ventures, Microsoft 365 and Copilot are at the heart of our Small Medium Business GTM team’s ambitious growth strategies. We’re looking for a SMB Director Go To Market Manager to lead product strategy and execution as part of the Americas Modern Work Product Go To Market team.
We’re part of the Americas Sales Enablement & Operations (SE&O) organization with the objective of engineering scale and consistency in many areas, including Go To Market strategy, operations, customer and partner experience. The Sales Enablement & Operations team plays an essential role translating Microsoft’s worldwide commercial strategy to a regional execution plan and driving operational excellence.
In this role, you will build and drive end to end strategy grow the Americas Microsoft 365 business. You will take defined and ambiguous problems, break them down into key priorities based on desired outcomes, build plans to address the prioritized motions, execute the plan with precision and report on progress. Our team works in close collaboration with other solution areas, the Global Partners Solutions organization (GPS), Central Marketing Organization (CMO), Area Sales teams and Worldwide teams (e.g. engineering and marketing).
_By applying to this position, while location is flexible and remote work is possible, relocation does not apply/is not provided for the role._
**Responsibilities**
**Capacity Management**
+ Liaises with partner teams to provide coaching and support pipeline and sales enablement **.**
**Business Development**
+ Supports the creation and pursuit of white-space growth opportunities across Microsoft 365.
+ Leverages knowledge of revenue, share targets, and the area/subsidiary's capabilities in order to develop strategies and programs that maximize performance across Microsoft 365 in SMB.
+ Builds relationships and drives regular engagements with relevant stakeholders to operationalize competitive strategies and land implementation of solutions that drive strategic impact and increased market share for Microsoft and partners.
**Business Management**
+ Builds and drives business strategy and tracks the efficacy of plans and programs for the line(s) of business to drive sustainable growth within and beyond the boundaries of the fiscal year.
+ Leverages area/subsidiary portfolio share, revenue, and scorecard information to identify insights and actively impact marketing and business planning decision-making.
+ Leads a regular cadence of connections with corporate (e.g., global sales, marketing, and operations, the business group, engineering) to execute tactical and strategic planning, gather feedback, and enable field performance.
+ Leverages understanding of the overall health of the business and customer/partner pain points to identify areas for adjustment and programs to drive greater impact in the field.
+ Aligns and disseminates program best practices to enable successful performance across groups.
** **
**Go To Market (GTM) Strategy, Planning, and Delivery** ** **
+ Creates and orchestrates strategic go-to-market (GTM) plans for assigned line(s) of business across sales, marketing, consulting, customer success, and partner functions, supporting One-Microsoft, cross-functional execution as appropriate.
+ Drives GTM strategy and lands growth plans (e.g., revenue, usage, customer health).
+ Develops program strategies to drive target market share gains, and actively manages relevant stakeholders to drive the local product marketing growth strategy. Assesses and compares activity and impact across strategy plans/programs.
**Partner Enablement** ** **
+ Partners with Small Medium Business partners to land enablement accountability.
+ Serves as an orchestrator between the business and the areas/subsidiaries to develop and land sales programs.
+ Provides thought leadership and clarity to coach and equip the team and channel with the knowledge, skills, and resources to sell (e.g., readiness for programs owned by the solution area).
+ Appropriately activates the partner ecosystem to enable and drive results. Identifies failure points and orchestrates resources to mitigate.
**Other**
+ Embody our culture and values
**Qualifications**
**Required Qualifications:**
+ 8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience.
+ 5+ years supporting partners
**Preferred Qualifications:**
+ 12+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field
o OR equivalent experience.
+ 8+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
Field Product Marketing IC5 - The typical base pay range for this role across the U.S. is USD $129,200 - $248,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $162,000 - $268,900 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until February 8, 2025
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .
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