About the Role:
The Social Media and Community Manager Manager is responsible for managing Dashlane’s external voice across platforms. This role will oversee day-to-day community management across social platforms, develop and execute our social media strategy, create engaging content, and foster a strong online community as part of the broader Global Corporate Communications and Marketing team.
With Dashlane’s mission to provide complete credential security to businesses worldwide, you’ll be focused on growing brand awareness and trust with IT and security leaders, while also being an ally to our loyal user base. Dashlane protects both businesses and consumers, so you’ll need experience talking to a technical crowd and simplifying complex topics.
Location:
You will be based in our NYC office in a hybrid capacity with 3 days in our office.
Responsibilities:
Develop a holistic social media and community management strategy in service of Dashlane’s marketing goals Create and deploy engaging content across our various social media platforms Lead day-to-day social posting and community management, including customer troubleshooting and issue handling (particularly on Reddit), in close partnership with our customer success team and subject matter experts Set the social plan and editorial calendar for product launches, brand campaigns, events, reports and other integrated marketing moments Lead social metrics tracking and reporting to Dashlane leadership Work closely with paid social media team as part of overall marketing strategy Continuously seek ways to enhance the impact of our social media presenceRequirements:
4+ years of B2B tech experience is a must, with experience marketing to IT leaders Expert in channel strategy, content creation, and message prioritization Proven track record of building brand awareness and engagement with IT leadersWe’re also looking for:
Proficiency with social publishing and analytics tools A fast learner with a hunger to learn a new business and product Self-starter that will take ownership of the social program and proactively drive its success Excellent writing skills with keen attention to detail Experience in social strategy and planning Strong understanding of social media platforms and analytics tools An ability to adapt to change quickly, operating with minimal process and structure An understanding of how social media fits into a company’s overall marketing strategy Basic knowledge of visual design Experience in security is a plusSalary Range: $130,000 - $152,000 in base salary
Our salary ranges are based on paying competitively for our size and industry, and are one part of total compensation package that also includes benefits, and other opportunities at Dashlane. We also include equity in all compensation packages and believe 100% of Dashlaners should have an option to purchase ownership in the company and benefit from what we hope will be a lot of upside growth.
Individual pay decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to other Dashlaners. We expect the majority of the candidates who are offered roles at Dashlane to fall healthily throughout the range based on these factors.