The Infatuation's social media team is growing, and we're looking for our next team member to join in the Philadelphia area. You'll be perfect for this role if you are highly skilled at creating social video content, and are passionate about dining out and discovering new restaurants.
As a Social Media Manager within The Infatuation's Philadelphia team, you will be responsible for implementing social strategies and closely collaborating with the editorial staff. Your role will involve creating engaging social videos and graphics that reflect our editorial voice on various social media platforms. Beyond managing the daily operations of Philadelphia's social accounts, you will work in tandem with the Content Production team and Social Media Managers from other cities to develop new content franchises, diversity equity and inclusion (DEI) initiatives for social media, special projects, and any innovative ideas you can contribute. This role reports directly to the Director of Social Operations.
Job Responsibilities
Create social-first video and graphic assets to share on TikTok and Instagram Work closely with the local Editorial team to develop a plan for translating editorial content into effective social media content, and subsequently create weekly content publishing calendars Maintain weekly output set by the Director to achieve department goals Write scripts for social voiceovers that are engaging, social-friendly, and display a thorough understanding of The Infatuation brand voice Capture video and photo content from restaurants, both independently and in partnership with local photographers Cross-collaborate with internal Marketing, Talent, Editorial and Experiential teams to create content around Infatuation-specific campaigns Stay current on industry trends, platform updates, and best practices to keep The Infatuation at the forefront of social media innovationRequired qualifications, capabilities, and skills
3+ years of professional experience in the content creation, social media, or brand marketing, specifically Instagram and TikTok Exceptional communication skills and a passion for food and dining culture Able to write copy and voiceover scripts and create content in line with The Infatuation's voice and from our brand's editorial point of view Able to capture high-quality food photos/videos using a smartphone and use video and graphic editing apps such as CapCut, Splice, and Canva Highly engaged with social media platforms and deeply in tune with internet/TikTok culture to integrate timely trends. - i.e. memes, TikTok trending sounds, app updates, new platform features, etc. Basic understanding of social performance metrics to optimize content and grow engagement Comfortable on camera and enthusiastic about being a face of the brand, with your unique personality and sense of humor Ability to work in a fast-paced environment and manage multiple projects at once Ability to travel in/around Philadelphia to capture contentPreferred qualifications, capabilities, and skills
Have a deep sense of Philadelphia culture, history, and communities Familiar with the city’s restaurant scene and enthusiastic about celebrating the diversity of cuisines within it Experience with social media planning and scheduling platforms such as Later, Sprinklr Willing to try a wide variety of menu items and cuisines