Plano, TX, US
2 days ago
Social Media Manager
Job DescriptionCompany Description

At Raising Cane’s Chicken FingersĀ® we serve only the best tasting and most craveable chicken finger meals. It’s our ONE LOVEĀ®. Our Crew make it happen, our Culture makes it unique and the Community makes it all worthwhile. 

Every talented Crewmember in our Restaurant Support Office (RSO) is important to our success and a value to our rapidly growing Company. We all work with a sense of purpose and focus on our chicken finger meals, Customers, Crew, Communities and Company Culture. We are constantly striving to Raise the Bar. The future for Raising Cane’s is growth focused and we’re on the path to being one of the top 10 restaurant companies in the United States.

Job Description

Your Role at Raising Cane’s:

The Social Media Manager will assist the Social Media Senior Manager and Social Media and Influencer team in executing the brand’s strategies across all social media platforms. This role oversees the development of the brand and owner content calendar, including daily updates. They are responsible for owning and posting content across all platforms, regularly reporting on analytics, contributing to content creation, managing daily community interactions, and monitoring trending conversations and brand mentions. Additionally, this role will collaborate with the Creative Services, Customer Relations, Public Relations, Media & Sponsorships, and Brand Marketing teams to support and execute social media marketing campaigns. Availability for late-night and weekend support is required.

 

Your Impact and Responsibilities:

Manages the daily postings on all social platforms and channels, including BeReal, Facebook, Instagram (Threads), TikTok, Twitter (X), and YouTubeOversees the creation of the content calendar for the brand and owner channels and owns the posting of all brand social contentAssists with copywriting for the brand social content, including tweets, threads, social captions, and responsesManages all aspects of community engagement, including monitoring sentiment across posts and engaging with customers across social platformsPrepares social media reports on a weekly, monthly, and quarterly basis and provides strategic analysisIdentifies and tracks ongoing trends and escalates any potential issues on social mediaIdentifies user-generated content (UGC) and seeks customer permission to use their images on the brand’s social platformsIdentifies customers for surprise and delight initiatives and manages communication with giveaway winnersCollaborates with the creative team on content capture and creation opportunities, including trending videos, food videos, and other relevant creative needs for social mediaAssists the Social Media Senior Manager with requests from local teams, including posts, boosts, and event pagesRoutinely updates the brand’s KOMI page and links in social media biosQualifications

Requirements for Success:

3+ years of agency or client-side social media management experience Bachelor’s degree in marketing, advertising, or related field requiredStrong curiosity and passion for social media, with proven proficiency in managing platforms such as BeReal, Facebook, Instagram, TikTok, Twitter (X), and YouTubeFamiliarity with social media scheduling, analytics, and reporting toolsDetail-oriented, organized, and able to manage multiple priorities that may be constantly changingSelf-driven, flexible, collaborative, with the ability to work quicklyStrong written, verbal, and interpersonal communication skillsAble to work effectively and efficiently both independently and collaborativelyMicrosoft proficient: Excel, PowerPoint, and WordFlexibility working weekends, holidays, early mornings, and eveningsAbility to travel up to 25% of time is requiredAdditional Information

All your information will be kept confidential according to EEO guidelines.

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