Arlington, TX, 76015, USA
1 day ago
Social Media Manager
*D.R. Horton, Inc., the largest homebuilder in the U.S.,*was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website atwww.drhorton.comfor more information. *D.R. Horton, Inc.*is currently looking for a*_Social Media Manager_*. The right candidate will be responsible for creating and executing a social media strategy that drives brand awareness, engagement, business growth, and traffic to our digital platforms while ensuring alignment with business goals and company objectives. This position will lead a team of social media specialists to foster a culture of creative teamwork. *Essential Duties and Responsibilities*include the following. Other duties may be assigned. * Develop and execute comprehensive social media strategies across multiple platforms to increase brand awareness and engagement * Maintain brand guidelines and ensure consistent and engaging content across various platforms * Plan and execute a content calendar, ensuring consistency and timeliness of posts * Create engaging, creative, and original content tailored for each platform. Work closely with cross functional marketing and creative partners to align with our brand voice * Share insightful and comprehensive reports on social media campaign performance * Collaborate closely with internal stakeholders to gather feedback and insights, integrating them into ongoing and future social media strategies * Provide strategic recommendations based on data-driven insights to optimize future campaigns and improve overall social media effectiveness * Promote a culture of knowledge-sharing within the team, encouraging the exchange of best practices, successful tactics, and lessons learned * Integrate social media strategies into broader marketing and business strategies * Act as a liaison between the social media team and other departments to ensure seamless communication and cooperation * Set measurable goals across relevant channels and create a report to track performance and measure social media ROI * Monitor, analyze, and report on key performance metrics, providing actionable insights to optimize strategy * Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly * Stay updated on industry and emerging trends in digital marketing, new platform features, and social media best practices * Conducts all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company * Ability to travel overnight * * *Supervisory Responsibilities* * Supervises 2 or more employees *Education and/or Experience* * Bachelor’s degree from a four-year college or university plus 4 years of experience, or a high school diploma (GED) and 6 years of experience in a related field * At least 1 year of management experience * Experience working with cross-functional teams, including content creators, designers, and marketing strategists * Proficiency in social media management tools * SEO knowledge * Possess basic graphic design and video editing skills * Proven track record of growing social media presence and engagement on major platforms * Strong understanding of social media trends, algorithms, and best practices * Superb organizational and project management skills * Excellent written and verbal communication skills with a keen eye for detail * Excel in a fast-paced environment and thrive pivoting strategies to drive business needs forward * Strong analytical skills with the ability to interpret data and adjust strategies accordingly * Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications * Proficiency with MS Office and email * Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision * The noise level is generally moderate * * *Preferred Qualifications* * Experience in community management and audience engagement is a plus Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including: * Medical, Vision and Dental * 401(K) * Employee Stock Purchase Plan * Flex Spending Accounts * Life Insurance * Vacation, Sick, Personal Time and Company Holidays */Build YOUR future with D.R. Horton, America’s Builder. #WeBuildPeople2/* Followus on social media @hortoncareers for an inside look at our company and connect with us on LinkedIn for up to date job listings! LinkedIn, Twitter, Facebook, Instagram **Job:** **Marketing* **Organization:** **Corporate* **Title:** *Social Media Manager* **Location:** *TX-Arlington* **Requisition ID:** *2500980*
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