Seattle, Washington
10 days ago
Social Media Specialist
We are seeking a full-time Social Media Contractor to join our Corporate Marketing team and report to the Director of Content Marketing. This role will focus on executing and managing the companys social media strategy to enhance brand visibility, drive engagement, and support lead-generation efforts. The ideal candidate will be a self-starter with a collaborative mindset and proven experience in B2B social media marketing. You should be comfortable creating visually compelling content using tools like Canva and thrive in a fast-paced, cross-functional environment.
Key Responsibilities:
Develop and implement social media strategies aligned with corporate marketing goals, ensuring consistent brand messaging across all platforms.
Manage and curate content for social media channels (LinkedIn, Twitter/X, Facebook, Instagram, and YouTube), including post creation, scheduling, and monitoring.
o Organic social focus is specifically on LinkedIn and requires algorithm research and an understanding of creative trends and post formats
X and Meta are less of a focus due to engagement analytics and user behavior on said channels
In addition, there is a lack of paid investment in Meta
Collaborate with the content team to align social media efforts with broader content strategies, including campaigns, product launches, and events like webinars and industry conferences.
Create visually appealing and brand-aligned graphics using tools such as Canva to enhance the impact of social media posts.
Engage with followers and communities, responding to comments, inquiries, and messages to foster a positive brand presence and increase engagement.
Track, analyze, and report on social media performance, providing insights and recommendations to optimize engagement, follower growth, and campaign success.
Stay up to date with social media trends, tools, and best practices to ensure the companys social media strategy remains fresh, relevant, and effective.
Monitor industry news and competitor activity on social media to identify opportunities for thought leadership, engagement, and growth.
Work closely with the design team to coordinate visual assets when needed and ensure a cohesive brand identity across platforms.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.

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