You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
How will you make an impact in this role?
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle. The Digital Customer Growth team, within the US Consumer Marketing Group, is responsible for driving incremental revenue and Card member engagement through customer-centric strategies across proven Spend & Lend driving treatments in Amex proprietary Digital channels
The Sr. Analyst, Customer Growth Marketing-MYCA Spend will support the strategy and marketing execution of Cobrand spend treatments for our existing US Customer base across site and mobile. This individual will be focused on driving acquisition and revenue growth by developing customer-first strategies for personalized digital messaging. They will develop creative, conduct test and learn initiatives, analyze marketing performance to guide forecasting and strategy, and help to optimize the user experience and customer journey. This role will work closely with cross-functional colleagues in Marketing, MarTech, Compliance, and Analytics to deliver incremental value for our Card Members and for the business.
The ideal candidate is a customer-centric marketer who is motivated by driving measurable results for the business, challenging the status quo, and collaborating with partners across the organization. The role requires a willingness to problem-solve with enterprise MarTech systems, leverage both analytical and creative skillsets, and balance competing priorities in a fast-paced, results-oriented environment.
Core responsibilities include:
Own end to end strategy and execution of MYCA web and mobile campaigns for Cobrand Spend treatments (Upgrade, Cross-Sell, and Supp), including creative development, placement strategy, and test design, with a laser focus on achieving or beating forecasted results. Work as marketing lead alongside an agile marketing scrum team to efficiently conceptualize, develop, analyze, and iterate on various A/B tests Partner with analytics teams to understand channel performance, translate data into insights, and optimize accordingly Support the development of accurate and detailed channel forecasts for Cobrand treatments and write thoughtful monthly reporting/commentary Manage partnership with customer and cobrand counterparts to ensure alignment and consistency across all channelsMinimum Qualifications
Bachelor’s degree or equivalent work experience 1-2 years of relevant experience in a marketing, analytics, or communications-based rolePreferred Qualifications
Solution-oriented mindset with ability to troubleshoot and problem solve issues across various MarTech systems & teams Robust analytical skill set with the ability to identify trends in data and translate them into insights Clear communicator who can articulate treatment performance to peers and leadership in both written and verbal channels Strong organizational skills and high attention to detail in a fast-paced, performance-driven environment Team player with a positive attitude and strong relationship management skills, including the ability to influence cross-functional stakeholders Curious attitude with a will to learn and connect the dots between their work and the larger enterprise strategySalary Range: $55,000.00 to $105,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries Bonus incentives 6% Company Match on retirement savings plan Free financial coaching and financial well-being support Comprehensive medical, dental, vision, life insurance, and disability benefits Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunitiesFor a full list of Team Amex benefits, visit our Colleague Benefits Site.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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