As a Sr Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through strategic marketing initiatives. You will be accountable for developing and executing customer marketing strategies that align with business objectives. Collaborating closely with cross-functional teams, including sales and product management, you will understand customer needs and develop targeted campaigns. Your expertise in analyzing market trends and customer data will enable you to identify growth opportunities and provide insights for improvement. Additionally, you will play a guiding role by guiding and mentoring junior team members, fostering a culture of innovation and excellence.
You will report directly to our Sr Director, Global Marketing and you’ll work out of our Norcross GA or Clearwater FL location on a hybrid work schedule.
In this role, you will impact the company by driving customer satisfaction, loyalty, and the achievement of business goals.
KEY RESPONSIBILITIES
Develop and execute customer marketing strategies to drive engagement and loyaltyCollaborate with sales teams globally to understand customer needs and create targeted marketing campaignsCreate and manage marketing programs, including email campaigns, social media promotions, and customer eventsAnalyze market trends and customer data to identify growth opportunitiesMonitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvementManage the customer journey, ensuring a seamless and personalized experience across all touchpointsUtilize marketing automation tools and CRM systems to optimize campaign performance and track customer interactionsCollaborate with cross-functional teams, including product management and creative services, to develop compelling marketing collateral and assetsStay up to date with industry trends and best practices in customer marketing, bringing innovative ideas to drive continuous improvementManage relationships with external vendors and agencies, ensuring deliverables are met on time and within budgetSupport the planning and execution of industry events and Honeywell-led customer events
BENEFITS
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit https://benefits.honeywell.com/
U.S. PERSON REQUIREMENTS
Due to compliance with U.S. export control laws and regulations, candidate must be a U.S. Person, which is defined as, a U.S. citizen, a U.S. permanent resident, or have protected status in the U.S. under asylum or refugee status.
YOU MUST HAVE
3+ years of experience in customer marketing or related roles, with a proven track record of developing and executing successful marketing strategiesStrong analytical mindset with the ability to interpret data and make data-driven choicesExcellent communication and people-oriented skills, with the ability to build relationships and effectively convey ideasExperience with marketing automation tools and CRM systemsStrong problem-solving skills and ability to think creativelyResults-oriented mindset with a focus on achieving measurable outcomes and exceeding targets
WE VALUE
Bachelor's degree Teamwork and collaboration, as we believe that the best results are achieved through collective effortInnovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvementCustomer-centric mindset, as we prioritize insight and meeting the needs of our customersPassion for marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of customer engagement strategiesAdditional InformationJOB ID: HRD253089Category: MarketingLocation: 13350 US Hwy 19 N,Clearwater,Florida,33764,United StatesExemptDue to US export control laws, must be a US citizen, permanent resident or have protected status.Sales (GLOBAL)Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.