A Snapshot of Your Day
As the Sr Manager of Brand Marketing, your day will be filled with strategic thinking and creative execution. You'll lead the development of comprehensive marketing campaigns, collaborating with cross-functional teams to bring your vision to life. From conducting market research to analyzing data and optimizing strategies, you'll be at the forefront of driving brand awareness and customer engagement. 🌟

 

How You'll Make an Impact
•    Develop and implement brand marketing strategies that align with company goals and objectives.
•    Lead the creation and execution of marketing campaigns across various channels.
•    Conduct market research and analysis to understand customer insights and industry trends.
•    Define the brand's positioning, key messages, and value propositions to differentiate the organization.

 

What You Bring
•    Bachelor's degree in Marketing, Business or a related field, with 7+ years of relevant experience; or 11+ years of experience in place of a Bachelor's degree.
•    Proven experience in brand marketing, with a track record of successful marketing campaigns and strategies.
•    Experience in market research, customer insights, and competitive analysis.
•    Strong analytical skills and the ability to interpret data to make informed decisions.

 

Who is HanesBrands?
Come weave a better future with HanesBrands. Our hardworking, dynamic corporate culture focuses on people development, and making professional and personal growth possible for every associate. Work to win, knowing you have the resources and support you need to thrive as an individual and as our teammate.

 

HanesBrands (NYSE: HBI) makes everyday apparel that is known and loved by consumers around the world for comfort, quality and value. Among the company's iconic brands are Hanes, the leading basic apparel brand in the United States; Bonds, which is setting new standards for design and sustainability; Maidenform, America's number one shapewear brand; and Bali, America's number one bra brand. HBI employs 48,000 associates in 29 countries and has built a strong reputation for workplace quality and ethical business practices. The company, a longtime leader in sustainability, has set aggressive 2030 goals to improve the lives of people, protect the planet and produce sustainable products. HBI is building on its unmatched strengths to unlock its full potential and deliver long-term growth that benefits all of its stakeholders.

 

Core Values

Play to Win - We expect to win, working together to drive results. We push ourselves to simplify and innovate. When we fail, learn from it. We will break with the past when necessary to move forward.

Act Like Owners - We take action. We build relationships across functions so we can see the company holistically and seek out opportunities for improvement. We're willing to sacrifice in one area if that leads to our overall success.

Do What's Right - We behave ethically. We are transparent. We share information about the factors influencing our actions. Our behavior aligns with our values. Our products make the world a better place.

Create Opportunity for All - With success comes opportunity. Everyone is respected and included. We provide opportunities for all associates to reach their full potential. 🌟

 

Our Commitment to Diversity
We do what's right. Our actions align with what we strive to do: to improve the lives of people, protect the planet and produce sustainable products. We are transparent with our actions, sharing information about the factors influencing our decisions. We've elevated the things everybody needs to feel comfortable in their everyday activities and in their own skin. Learn more about our bold diversity initiatives: https://hbisustains.com/diversity-inclusion-data/

 

Rewards/Benefits
Competitive compensation package.
Comprehensive health and wellness benefits.
Opportunities for professional development and career growth.
Inclusive and supportive work environment that values diversity.

Company Overview
Join us at HanesBrands and be part of a team that values transparency, collaboration, and continuous improvement. Apply now and let's weave a better future together! https://careers.hanes.com/viewalljobs/

 

This position requires full COVID-19 vaccination. Applicants may request exemption from the vaccine requirement for medical or religious reasons by contacting HBI_TA@hanes.com.
 

To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status.

 

EOE/AA: Minorities/Females/Veterans/Disabled.

Applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly by:

Telephone: 877.999.5553

Email: HBI_TA@hanes.com.