Sr. Business Analyst - Sales Strategy & Intelligence
General Mills
India is among the top ten priority markets for General Mills, and hosts our Global Shared Services Centre. This is the Global Shared Services arm of General Mills Inc., which supports its operations worldwide. With over 1,300 employees in Mumbai, the center has capabilities in the areas of Supply Chain, Finance, HR, Digital and Technology, Sales Capabilities, Consumer Insights, ITQ (R&D & Quality), and Enterprise Business Services. Learning and capacity-building is a key ingredient of our success. Position Title: Sr. Business Analyst Function/Group: Sales Capabilities Country: India Location: Mumbai Recommended Level: EP 50 Job Type: Full time Role Reports to: Assistant Manager/Manager Geographical Scope of the Role - Location: US/UK/Other International % of travel required: None Job Overview The role will be responsible to partner with the Category Management Teams in US markets. The ideal candidate will have a proven analytical track record with experience leveraging data to influence decision-making. Experience with customer databases, advanced Excel tools, and PowerPoint is a requirement. The team member will independently build a seamless rapport with the point of contact overseas, address and initiate business requests, establish solutions through sophisticated reporting/tool building and superior presentations/visuals. The work will be sent with actionable analysis that showcases depth & breadth of business acumen. The role includes trade fulfillment, enabling assortment and trade optimization strategies, competitive intelligence, recommending merchandising & pricing scenarios via various data modelling & analytical techniques either independently or through collaboration of cross-team peers. Job Responsibilities 70% of Time Business Analysis & Analytics - Master and own the monthly deliverables in the form of reports & presentations and send quality output in a timely manner with upgrades - Design superlative templates, Develop and execute dashboards/ tools in a turn-key scalable format - Own development of best-in-class reports, tools and customized shelving/assortment plans while finding synergies ad avoid redundancy - Provide insights around category & specific consumer behavior derived from Panel/POS/Syndicated data sources. Respond to questions about data and deliver response in user friendly, visually represented format. - Demonstrate an analytical bend of mind in all tasks/projects/collaborations - Distill actionable insights from the data to offer client ready business recommendations by identifying meaningful customer indicators & trends - Actively builds & proliferates category management knowledge & principles - Confidently present category and trade dynamics to stakeholders and rationalize techniques and model fit - Showcase thought leadership; look for ways to integrate better business solutions - Anticipate customer needs based on business trends and previous projects 20% of Time Continuous Improvement mindset to deliver Executional Excellence, and Project Management - Ensure TAT is upheld via awareness on process requirements, meeting benchmark time estimates and through articulate expectation settings with the stakeholder - Guarantee data quality and accuracy through thorough comprehension of request, accurate application of tools/platforms with an eye for detail and a robust data & logic check - Eliminate Waste, Contribute to the Functional Productivity Goals - CI Mindset: develop and drive a lens of continuous improvement for the projects, process & larger team - Project Management: Juggle multiple projects incld. long range projects and own project scoping, to trouble shooting, collaborating, to timely communication/iterations with peers and stakeholders to high impact completion and presentation - Mentoring & Training new hires and Sr. Executives to excel in their roles and outperform expectations 10% of Time Building Stakeholder Relationships - Brand themselves as a SME on multiple fronts - Understand client needs/ customer request and see the larger picture to enable holistic solutions - Ability to recommend and influence changes to process/procedures - Explore business development opportunities and transform into tangible results - Ability to communicate challenges in an assertive manner - Work through people and processes to accomplish superlative results - Articulate and comprehensive presentations to the audience Education & Experience Education Minimum Degree Requirements: Bachelors Preferred Degree Requirements: Bachelors/Masters Preferred Major Area of Study: Business Management, Statistics, Marketing, Retail, Economics Experience Minimum years of related experience required: 3-4 years of relevant Business Reporting, Analytics & Visualization experience in CPG (or related) industry, Data Modelling preferred Preferred years of related experience: 5-6 years of Business Reporting, Analytics & Visualization experience, Data Modelling preferred Specific Job Experience or Skills Needed · Experience with market data analysis tools is required (experience working with ACNielsen and IRI data preferred.) · Experience in analysis data and applying analytical techniques (preferred) · Experience with Planogram building software (ProSpace or Apollo) is preferred · MS Excel (incl. VBA) & Tableau proficiency - preparing dynamic dashboards and working through large volumes of data effectively · Agility to learn new databases, tools, platforms on the fly and implement in real time · Exceed internal and external customer timelines and expectations · Strong command over oral and written English · Continuous Improvement mindset · Multitasking ability - work on a host of tools/databases and softwares/platforms effectively to manifest superior results · Organization and Prioritization - in line with the team's goals · Collaborate with peers to align with the team’s vision Competencies/Behaviors required for job • Company Values - Do the right thing all the time; Play to win; Grow and Inspire; Win as a team; Act boldly move quickly • Process Transformation • Business & Category Planning • Problem Solving & Analytical • Leads Innovation: Tech & Data Savvy • Selling & Influential Communication • Proactive and the ability to handle ambiguous situations in a calm, composed manner
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