Sr. Director, LATAM Marketing
DocuSign
Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM). What you'll do The Sr. Director LATAM marketing will be responsible for developing and implementing comprehensive marketing strategies tailored to the LATAM region. This role requires a strategic problem solver with strong leadership skills capable of driving growth and ensuring the alignment of regional marketing initiatives with regional sales as well as overall company goals. This position is a people manager role reporting to the GVP, Growth Marking. Responsibility Develop and implement strategic marketing plans for LATAM region to achieve business objectives that are both across the region, and unique to Brazil, Mexico and the rest of Latin America Analyze market trends, competitor activities, and customer insights to identify opportunities for growth and improvement Collaborate with the LATAM Sales team and other cross-functional teams, such as the Product and other marketing teams, to ensure cohesive marketing efforts Supervise the creation and execution of LATAM-specific marketing campaigns, including performance marketing, events, promotions, and partnerships Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as needed to meet targets Manage and influence regional marketing budgets, ensuring efficient allocation of resources and return on investment maximization Foster strong relationships with key collaborators, including regional Sales leadership, partners, and customers Stay aware of industry trends, emerging technologies, and best practices to maintain a competitive edge Build, mentor, and manage a high-performing events team, driving performance, professional development, and innovation Cultivate a culture of cross-team collaboration, creativity, and accountability within the team Maintain relationships with external customers, partners, agencies, and contractors to deliver a full brand experience Job Designation Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation) Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law. What you bring Basic 15+ years of marketing experience Experience developing and implementing successful regional marketing strategies Experience leading and inspiring a high-performing team Experience managing marketing budgets and delivering on financial targets Preferred Strong project management skills and attention to detail Strong analytical skills and the ability to transfer data into actionable insights Excellent communication, presentation, and interpersonal skills BS/BA degree or equivalent in marketing experience Proficiency in performance marketing tools and platforms Ability to thrive in a fast-pace environment Knowledge of regional market dynamics and cultural nuances Life at Docusign Working here Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal. We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live. Accommodation Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com. If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance. Applicant and Candidate Privacy Notice #LI-CD4
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