Blue Yonder Job Title:

Sr. Manager Solutions Marketing, Supply Chain Execution

Synonymous Job Titles:

Sr. Product Marketing Manager

Sr. Marketing Manager

Overview: 

Blue Yonder is seeking a Sr. Solutions Marketing Manager to drive the development of solution positioning and go-to-market plans for our Supply Chain Execution (Logistics) software portfolio.  The successful candidate will understand supply chain execution across warehousing landscape and will understand the industry direction and driving trends. Experience in transport management, order management, AI & ML technologies, and edge / IoT devices is welcome.  Blue Yonder is a Leading AI-driven Global Supply Chain SaaS Software Company and one of Glassdoor’s “Best Places to Work” 

Scope 

The Sr. Solutions Marketing Manager will have a deep understanding of the supply chain technology, customers, buyer personas, verticals, and competitive landscape. They will be a product evangelist, supporting the execution product marketing team in creating the go to market plan for product launches and market communications throughout product life cycles.  In addition to building strong relationships with product management, engineering, delivery, and sales, they will bring an outside-in perspective to understand customer needs. They will have the ability to grasp and translate technical capabilities into value-driven positioning, messaging, and content that resonates with customers along each stage of the buying process. 

What you’ll do 

Develop product positioning and messaging that resonates with targeted buyers by understanding customer needs, product roadmap, market trends, and competitive landscape. Create, and execute the product marketing strategy and integrated marketing campaigns for new and existing products to optimize reach, customer acquisition and retention. Analyze competitive positions and provide key insights to guide product requirements and initiatives. Lead creation of thought-leading product marketing materials and content. Drive development of content across digital and print such as customer literature, blogs, e-mails, videos, webinars, presentations, web copy, advertisement, and trade show/event material. Collaborate closely with cross-functional stakeholders like product management, sales, demand generation, partner marketing and customer success to execute winning marketing initiatives. Serve as a subject matter expert on the category internally and externally, creating and delivering presentations with confidence. Monitor market and competitive trends and messaging, feeding insights back into internal sales and industry teams to adjust strategies, product positioning, offers, and execution as needed. 

 

What we are looking for 

5+ years of software marketing experience preferably in supply chain, warehousing, logistics, and the SaaS market; understanding of AI & ML. A deep understanding of warehousing and logistics across the supply chain for both the manufacturing and retail sectors  Bachelor's degree, or equivalent relevant marketing experience required.  MBA is a plus. Self-starter with proven planning and project management skills, with proven ability to oversee complex projects from origin to execution. Experience in these additional marketing areas is a plus: demand generation, communications, branding, and product management. Excellent listening, oral and written communication/presentation skills with strong ability to collaborate across cross-functional teams. Available to work in a distributed, global time zone environment. 

#LI-REMOTE

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The salary range for this position is: $ 120,334.55 - $ 151,665.44 USD

The salary range information provided, reflects the anticipated base salary range for this position based on current national data.  Minimums and maximums may vary based on location.  Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors.  In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.

At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes: 

Comprehensive Medical, Dental and Vision 

401K with Matching 

Flexible Time Off 

Corporate Fitness Program 

A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more

At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience.

Our Values

If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success – and the success of our customers. Does your heart beat like ours? Find out here: Core Values

Diversity, Inclusion, Value & Equity (DIVE) is our strategy for fostering an inclusive environment we can be proud of. Check out Blue Yonder's inaugural Diversity Report which outlines our commitment to change, and our video celebrating the differences in all of us in the words of some of our associates from around the world.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.