At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
As Senior Marketing Manager for Professional Learning, you will help to grow Instructure’s business in the corporate, government and not for profit sectors. 
The perfect candidate will have a multi-faceted marketing background and solid experience in field marketing and demand generation.
You will plan, run and report on campaigns and events that create meaningful engagements for our customers and prospective customers. 
You will report to the VP of Professional Learning & Higher Education Marketing and work on a scrappy team that includes another Senior Marketing Manager who runs campaigns & content. You’ll work hand-in-hand with many internal stakeholders across Instructure, including other marketing departments, Sales, Product Marketing, Customer Success, Sales Development, Finance, Operations, Community and more! 
The ideal candidate is a self-starter with vision.Responsibilities: Build the Professional Learning business through meaningful marketing:Support the Professional Learning business with excellent marketing campaigns and field experiences that translate into quality pipeline generation and progression Partner closely with the other Senior Marketing Manager who supports ProLearn to design, run and report on impactful multi-faceted campaigns. Bring vision, strategy and ideas Manage and adhere to budgetGenerate sufficient quality pipeline for the sales teamLead our field strategy. Including: Owned events of various sizes and modalities (in person and virtual/webinars)Attended events / sponsorshipsSupporting the ProLearn presence at our largest customer event, InstructureConResearch, negotiate and secure sponsorships and venues for specific events assigned including  hotels, vendors and other resources for the event projectResponsible for:Overall project planEvent briefs Contracts Internal event commsExecute event plan including on-site support (travel required)Maintain and order event support materialsOperational excellence in salesforce Post event meetings & continuous improvements Here's what you'll need to know/have:A generalist marketing background, including deep experience in field/ events/ webinars Experience in public sector/ government/ B2B marketing preferred A command of the funnel includingPartnering with sales development and sales Funnel dynamics Pipeline coverage Lead generation Exceptional organizational skills and attention to detailProject management experience with the ability to manage multiple projects in various stages simultaneouslyA team player with the ability to communicate effectively with all levels of management Strong time management skillsAbility to multitask and prioritize effectivelyAbility to manage budget and invoicing processes Proficiency in Google Suite, Salesforce and project management software like Asana.  Kindness and conscientiousness. A good sense of humor :) Get in on all the awesome at Instructure:401k with company matchHSA program, vision, voluntary life, and AD&D Tuition reimbursementLifestyle Spending AccountPaid time off, 11 paid holidays, and flexible work schedules Motivosity - employee recognition program$80,000 - $110,000 a yearWe’ve always believed in hiring the most awesome people and treating them right. We know that the more diverse we are, the more diverse our ideas will be and when we openly welcome those ideas, our environment is better and our business is stronger.
At Instructure we participate in E-Verify and yes, in case you didn't catch it from the above, we are an Equal Opportunity Employer.
All Instructure employees are required to successfully pass a background check upon being hired.