Our story might surprise you. We’re the world’s largest restaurant company—encompassing KFC, Pizza Hut, and Taco Bell—but there’s a lot more going on behind the scenes than just frying chicken, baking pizzas, and serving up tacos. We put this delicious food in the hands of customers through apps, websites, kiosks, POS, and other digital dining experiences – and we are only getting started. We’re building out a bold team of hackers to help Yum! Brands deliver the next generation of software to 49,000 restaurants in more than 145 countries. That’s a huge responsibility, which is why we’re on a mission to find the most fearless engineers to join our software startup within Yum!.
Yum!'s vision for the future is simple: a world with more Yum!: with our iconic brands in more places, and more ways for consumers to access them. The key and not-so-secret ingredient in our recipe for growth is our unrivaled talent and culture, which fuels our results. And like all companies who win consistently, our brands, employees, and franchisees will need to continually adjust to stay relevant now and in the future. The software we’re building does just that: it serves people in new ways to make team members more productive and customers happier.
Who is Kvantum?
Kvantum by Yum! is an artificial intelligence-based consumer insights and marketing performance analytics business (part of Yum! D&T division) focused on deploying proprietary algorithms and machine-learning models to help brands understand consumer behavior and make informed media, promotions, and pricing decisions. Kvantum serves mainly internal brands around the globe (Taco Bell, Pizza Hut, KFC, The Habit Grill) and serves select Fortune 100 brands, as well.
Job Overview:
As a Sr. Marketing Scientist II, you will play a crucial role in advancing our analytical capabilities within the Kvantum acquired business. Your primary responsibility will be to develop and implement cutting-edge statistical modeling techniques to tell a story about marketing performance, that support marketing decisions You will oversee the end to end delivery of Marketing Mix (“MMM”) models, ensuring they meet the complex needs of Yum! Brands, franchisees, and external Fortune 100 companies.
Responsibilities:
Leverage understanding of statistical techniques and hypothesis development to design tests/ experiments, analyze data, draw conclusions with actionable recommendations to help Yum! it’s Brands & Franchisees, and external Fortune 100 companies with data-driven decision making. Customize the Kvantum’s propreitary tool for automated data mobilization. Identify optimal marketing channels and provide actionable recommendations. Engage with Kvantum teams and clients around data mobilization, requirements, and project milestones. Drive thought leadership, stay updated with new technologies, and optimize efforts towards business KPIs through experimentation and analysis. Prepare and validate data for loading into the Kvantum platform; conduct initial data analysis to determine optimal variables for marketing mix models. Design tests and experiments using advanced statistical techniques, transform variables for marketing/media mix or attribution models, and utilize various regression models and industry benchmarks to finalize models. Ensure high-quality deliverables to drive client satisfaction and retention, support media planning with predictive models and optimization scenarios, and manage multiple clients to ensure high satisfaction and revenue growth. Most importantly, deliver powerful brand stories using model outcomes!
Minimum Requirements:
Preferred Requirements:
Understanding of AI and machine learning for optimizing marketing models. Familiarity with statistical algorithms used in marketing, customer, pricing, and sales analytics.A few of our perks:
4 weeks of vacation PLUS holidays 5 sick days 2 paid volunteer days 401k matching Medical, dental, vision Life insurance Half day Fridays Generous parental leave A world-famous recognition cultureSalary Range: $104,000 to $135,000 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate’s location, experience, and other job-related factors.
Benefits: Employees (and their eligible family members) may enroll in the following types of insurance coverage: medical, dental, vision, legal, and accidental death and dismemberment, as well as FSA/HSA (depending on enrolled medical plan). Yum! also provides short-term disability, long-term disability, and life insurance. Employees may enroll in our 401(k) plan. Yum! provides 4 weeks of vacation, paid sick leave, 10 paid holidays, a floating day off and 2 paid days for volunteer time each calendar year. To learn more about working at Yum! -Click here.
At Yum!, one of our core values is to Believe in ALL People. This means seeing the value in everyone and unlocking their full potential to be their best self. YUM! Brands, Inc. (including its subsidiaries Yum Restaurant Services Group, LLC (“YRSG”) and Yum Connect, LLC (“Yum Digital and Technology”)(collectively, “Yum”) is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic. Yum! is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.
US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and supplement and the Pay Transparency Policy Statement.