Senior Product Marketing Manager (Point of Care)
Do you have a passion for bringing to life market-leading solutions through compelling, insightful, and creative commercialization strategies and storytelling? Are you looking to deliver strategic messaging frameworks and commercialization tools that drive prospect acquisition, client retention & satisfaction that deepens their relationship with Omnicell? If so, then consider the role of Senior Product Marketing Manager at Omnicell.
We seek a Senior Product Marketing professional to develop and execute marketing programs for Omnicell’s Point of Care solutions that will impact our target audiences. You’ll drive growth, client satisfaction, and client performance by bringing to life the value, differentiation, and proof points of our services to customers and industry influencers. We want to meet enthusiastic candidates with the organizational skills to partner with sales, product, marketing, and our client services teams to shape the product story.
Responsibilities:
Collaborate with Product Management and cross-functional teams to anticipate the needs of customer facing teams when new products, features, enhancements, and fixes are released. Empower our client-facing teams by creating marketing collateral and sales enablement materials that include presentations, FAQ’s, quoting guides, training materials, and messaging. Define insights into customer needs and market opportunities by actively engaging with sales and customer success teams, presenting to clients, and embedding these insights within product narratives and stories. Formalize product proof points as well as differentiated and engaging packaging and positioning strategies. Monitor competitive activity – both direct and indirect – and adjust, update, or refine the value proposition to further differentiate our products and services. Support customer-facing teams by obtaining and leveraging deep knowledge of your product and related internal stakeholders. Partner with Marketing and Sales teams to build the funnel for your product and accelerate the time to close deals. Serve as a demonstration expert for your product, being able to deliver demonstrations and train others to provide demonstrations.
Required Knowledge and Skills:
Customer obsessed. Experience executing commercialization strategies, programs, and tactics for technical products. Strong creative skills, ability to design and create compelling pitch decks. Ability to work collaboratively at multiple levels of the organization, including product management, sales, and operations. Demonstrated ability to take the initiative and be accountable for results. Passion for transforming the healthcare experience, both for healthcare professionals and patients. Computer savvy; proficient in MS Office Outstanding communication; strong written and verbal communication skills A knack for problem-solving A positive, can-do attitude and ability to work independently and collaborate with internal teams and colleagues. Attention to detail, with the ability to see how details fit into the overall picture. Excellent time management skills and the ability to work on multiple projects under tight deadlines. Ability to work both independently and in a team-oriented environment.
Basic Qualifications:
Preferred Qualifications:
MBA or other advanced degrees Healthcare technology experience Nursing and/or Pharmacy domain of knowledge
Work Conditions:
Travel requirements: up to 25% Remote/home or office Based near Austin, Dallas/Fort Worth, Pittsburgh, Tampa Bay/St. Petersburgh