At Directive Consulting, we're a performance marketing agency that specializes in working with SaaS and tech companies. We've developed a unique marketing methodology called Customer Generation, which prioritizes generating SQLs and customers over traditional metrics like MQLs. Our comprehensive range of services includes Paid Media, SEO, Performance Creative and Design, Video, Revenue Operations, and Strategy, all designed to help our clients hit their SQL targets consistently. We're always looking to expand our teams with individuals who have a growth mindset and are future-focused. Join us today!

About The Role

We are seeking a proven Account Executive with a strong background in the VC and PE sectors to drive revenue growth by strategically targeting and managing relationships with investors and their portfolio companies.

As the Account Executive, you bring a wealth of experience from the Digital Marketing agency landscape. You have successfully sold vital marketing services such as SEO and PPC, and have navigated the world of leading B2B technology brands and other large brand names. Your communication skills are exceptional, and your consultative approach ensures that every engagement is tailored, meaningful, and impactful.

Your mission in this pivotal role is to identify and secure B2B tech brand sales opportunities by partnering with VC/PE sectors and turn every lead into a successful deal, driving new business and portfolio revenue growth. You will report to the Head of Sales and be an integral part of our Growth Department, where our passionate and dedicated Sales & Marketing teams will support you.

Roles & Responsibilities

Strategic Targeting:

Identify and prioritize VC and PE firms with active investment portfolios that align with our services.

Map out organizational structures to identify key decision-makers and influencers.

Relationship Building:

Develop multi-level relationships within target firms, including partners, investment managers, and portfolio company executives.

Attend industry events to network with potential clients.

Customized Solution Development:

Collaborate with our strategy team to tailor marketing solutions that meet the specific needs of each portfolio company.

Present proposals that align with the investment thesis of the VC or PE firm.

Negotiation and Deal Closure:

Navigate complex sales cycles involving multiple stakeholders.

Structure contracts that reflect the value we bring to both the portfolio company and the investing firm.

Market Intelligence Gathering:

Monitor investment activities, funding rounds, and market trends to identify new opportunities.

Share insights with internal teams to refine our offerings.

What You Offer

Experience

5+ years in sales within the VC/PE ecosystem or selling services to portfolio companies.

Proven track record of closing deals with complex organizational structures.

Network

Established connections within the VC and PE communities.

Skills

Deep understanding of financial metrics and how marketing impacts valuations.

Ability to speak the language of investors and executives.

Benefits