Semiconductor Business Manager (Americas)
(Business Development – IC2/3)
Emerson Test and Measurement (ex-NI) is dedicated to maintaining its competitive advantage in semiconductor Test and Measurements through ongoing investments. We are seeking a driven and bold Business Manager (BM) with a technical background in semiconductors to join our team and contribute to our growth. This role requires a skilled individual who is passionate about developing and implementing innovative strategies for our business.
As a Business Manager in this dynamic industry, you will have the chance to assist our customers in providing test and measurement solutions for their mixed-signal products in a lab setting by offering NI instrumentation, software, and data management tools. You will demonstrate your domain expertise to guide Sales organization to identify the target market and customers to grow the revenue for mixed signal validation market segment.
To achieve these goals, the BM will collaborate closely within the Semiconductor and Electronics Business Unit, Product R&D and Sales organization to refine our strategy, target key accounts, and align go-to-market objectives to expand the serviceable addressable market (SAM). Success hinges on the ability to establish and cultivate relationships with subject matter authorities and leadership within target accounts, as well as leading innovative solutions that meet customer needs. Given the rapid pace of change and innovative nature of the industry, these solutions are at the forefront of validation tools and methods. The ideal candidate will join a team of expert Semiconductor BMs at NI, driving new business development in critical growth areas.
In this Role, Your Responsibilities Will Be:
Formulate and implement crucial growth strategies for rapidly growing the mixed-signal validation business focused on financial gain and customer happiness. Perform market trend and competitive analysis for NI products and solutions. Define the roadmap for SAM expansion by detailing the market and customer needs in the mixed signal market segment. Develop Go-To-Market strategies in collaboration with customers and enable various sales channels. Provide forecast for the mixed signal market segment by understanding the market health, industry trends, opportunity pipelines and customers’ investments. Collaborate with solutions marketers, product managers, and system R&D team members to build technical contents, sales enablement materials that are aligned with NI solutions and customer challenges. Cultivate positive relationships with customers and assist account managers in identifying both technical and business requirements. Develop partner strategies to expand the reach of NI partners and grow NI business. Stay updated on industry trends and the competitive landscape to maintain the competitive edge. Prepare presentations and reports to optimally communicate strategies and information to customers.Location:
Austin, TX; Remote in US near major city is OK.
For This Role, You Will Need:
Background in STEM with a bachelor’s or master’s degree in electrical engineering. 2 to 4 years of experience in semiconductor labs as a validation, application, or product engineer. Understanding of test and measurement instruments such as Oscilloscopes, Power Supplies, Source Measure Units (SMUs), Digital Multimeters (DMMs), and others. Consistent track record of leading cross-functional teams optimally to achieve business objectives. Experience collaborating with diverse cultures and global teams. Strong verbal and written English communication skills, including active listening, influencing, and negotiation abilities. Willingness to travel within the North America, with an encouraged travel time of 15% to 25%.Preferred Qualifications that Set You Apart:
Experience working with mixed-signal semiconductor products like Power Management ICs, Signal Chains, Sensors, and more. Proficiency in programming languages like Python, LabVIEW, C#, and similar languages.
Our Offer To You: