Responsibilities: Understand consumer journey mapping: analyze consumer user behavior and provide recommendations on how to improve consumer experience Research and share competitive analysis on top websites and top healthcare websites. Provide distilled learnings/insights on what top competitors are doing and recommendations for Tenet’s web strategy. Content Updates: assist in developing and updating website content, including text, images, videos, etc. Content Optimization: collaborate with the team to ensure website content is aligned with branding guidelines, value proposition for key service lines, and SEO-friendly. User Experience (UX): using our web data, analyze user behavior and feedback to propose improvements for a better website experience. Assist with various marketing activities and project management across the integrated marketing team. Specifically, the content and creative team. Monitor results of marketing assets and channels to identify best practices and share, as needed, across field marketing teams.  Develop learning objectives. Opportunity to participate and learn about the marketing mix across Content/Creative, Marketing Automation/Web, Media, and Marketing Operations.    Analyze data. Weekly check-ins with marketing buddies and bi-weekly check-ins with hiring manager. Opportunity to provide and receive feedback.  End of summer presentation.

Qualifications

Sophomore, Junior, or Senior year in 4-year accredited college, studying Marketing.  Basic understanding of digital marketing. Prefer Experience with Google Analytics, and Social Platforms. Strong attention to detail and desire for excellence in quality. Strong interest in exploring and applying modern day media platforms and the tools used to engage consumers. Passion for moving faster, producing more, and identifying solutions for major improvements. Self-motivated, outcomes-focused individual who holds herself/himself to a high-performance standard but maintains a sense of proportion and humor. Authentic, has deep integrity and holds personal and professional values consistent with Tenet’s mission, vision, and values. Proficient in MS Word, Excel and Outlook. Excellent critical thinking/problem solving skills. Interest in learning about healthcare marketing.

 

Tenet Healthcare/USPI complies with federal, state, and/or local laws regarding mandatory vaccination of its workforce.  If you are offered this position and must be vaccinated under any applicable law, you will be required to show proof of full vaccination or obtain an approval of a religious or medical exemption prior to your start date.  If you receive an exemption from the vaccination requirement, you will be required to submit to regular testing in accordance with the law.

Description

About Us:

If you are looking for a valuable hands-on opportunity in the healthcare industry, Tenet Health has an internship for you! Tenet Health is comprised of 52 hospitals, approximately 535 outpatient centers and additional sites of care. We are differentiated by our top-notch medical specialists and service lines that are tailored within each community we serve.

We are a community built on CARE. Our caregivers and supporting staff extend compassion to those in need, helping to improve the health and well-being of those we serve, and those we provide comfort and healing.

We are looking for a Strategic Marketing Intern to support projects across content optimization and web user experience. This marketing intern will be a part of the strategic marketing team yet also learn how integrated marketing campaigns come to life. You will learn about the healthcare digital marketing consumer journey and user behavior to develop recommendations that elevate web experience and content. You will work collaboratively with the entire Vital Marketing team: Home Office (all marketing disciplines), GBC (Manila team), and the field marketing managers/coordinators.

Program Overview:

Full-Time, Paid InternshipOnsite in Dallas, TXJune 2, 2025 - August 1, 2025

Benefits:

Opportunity for mentorship and professional development.Exposure to real-world Strategic Marketing projects and challenges.Networking opportunities with experienced professionals.Completion of capstone project directly related to area of study.Potential for future full-time employment.2403035081