Technical SEO Manager
AutoZone, Inc.
Summary :
Responsible for advancing the company’s eCommerce business and the SEO program by leading and executing strategies in the specialized areas of Technical SEO, Site Audit, and SEO Analytics and reporting. Accountable for overseeing SEO deliverables and optimizing the company’s websites for Google, Bing, and other search engines through the organic search for B2C, B2B, Mexico websites, and other international sites to be added as growth indicates. Successful candidates will have demonstrated experience with Technical SEO on a large-scale B2C (preferably multi-channel retail with attribution to DIY store sales) or B2B website or agency equivalence with international exposure and coordination with third parties.
Responsibilities :
Conduct comprehensive, prioritized site audits and proactively identify on-page and technical SEO opportunities that drive organic traffic at scale
Monitor and analyze site performance using a range of SEO and site analytics tools, providing comprehensive reporting to internal stakeholders
QA of technical SEO during releases and implementations
Collaborate with the SEO team and other stakeholders to define new and refine existing SEO initiatives that will drive organic traffic, conversion, and revenue growth
Ability to represent the SEO team in technical-level discussions with internal stakeholders and developers, effectively communicating and gaining buy-in on product opportunities, needs, and expected outcomes
Take the lead on key technical SEO initiatives and projects for the organization across IT, Marketing, and Merchandising
Leverage prior and new SEO knowledge to enhance projects that drive solutions for real-world problems
Meazsure and analyze the impact of existing functionalities
Work closely with team members and website analysts to understand the impact of all SEO activities and hurdle rates for new activities
Requirements :
A substantial understanding of technical SEO factors for large eCommerce sites, such as site architecture, discoverability, canonicalization and redirects, internal linking, schema, dynamic content, and site audits
A solid mastery of interpreting and understanding code, familiarity with modern frameworks (react, stencil, etc.), and implications on SEO Experience using enterprise SEO platforms and tools
Minimum of 4 years of SEO experience in a multi-channel retail environment
Expertise with Google Search Console, Adobe Analytics, Yext, and preferably, React and Lucidworks
Ahrefs, SEMrush, and/or SimilarWeb experience
Experience working with large data sets to create insights and actions
Experience working with APIs and Web Services
Agile experience preferred
Jira experience preferred
Other Required Skills:
Effective communication, interpersonal, and collaboration skills
Bachelor’s degree in computer science, MIS, Computer Engineering, or closely related required.
Ability to understand and leverage technology for customer experience and sales growth
Ability to relay strategic direction, goals, and tactics to external partners
Strong planning, analytical, and problem-solving skills
Ability to use Microsoft Office, Teams, and JIRA
Self-motivated with the ability to work independently and as a team member
Execute effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress toward goals
Business case analysis, planning, project management, and presentation skills
Proficiency with new tools, technology, and techniques in the SEO industry
Benefits at AutoZone
AutoZone cares about people. That’s why AutoZone offers thoughtful benefits programs designed to improve AutoZoners’ physical, mental and financial wellbeing. Some of these benefits include:
+ Competitive pay and time off
+ Unrivaled company culture
+ Medical, dental, vision, life, and short- and long-term disability insurance options
+ 401(k) with Company match and Stock Purchase Plan
+ Mental and physical wellbeing programs
+ Opportunities for career growth and tuition reimbursement
Eligibility and waiting period requirements may apply. Learn more about all that AutoZone has to offer on careers.autozone.com.
An ONLINE APPLICATION is REQUIRED. Click the Apply button to complete your application. For step-by-step instructions on how to apply visit careers.autozone.com
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