MISSION

This role will support SN Europe to land the healthcare Demand Generation business model, by facilitating harmonized data & insights across European markets, leading monthly healthcare performance reviews, identifying cross-market insights & ensuring consistent tracking of healthcare commercial performance. This role will act as European liaison for global Healthcare & Channel Engagement platform rollouts, ensuring effective local adaptation with minimal disruption.

 

MAIN RESPONSIBILITIES

Based on Global HC&CE framework, drive harmonized data and insights across EU marketsHarmonize TA-based demand generation  methodologies & data frameworks across EURun monthly Healthcare Professional Omnichannel Engagement Performance Reviews with JTBD action planIdentify and analyze cross-market insights to enhance performance on Healthcare Engagement ModelConsolidate and feed Global with EU insights, incl. competitive intelligenceDeploy Global guidance on HCP Engagement dashboarding and work with EU IT to ensure markets track performance consistentlySupport the effective rollout of Global/Regional Healthcare commercial platforms across Europe (Azure), translating global programs to local market needsAct as the key liaison between local Commercial Excellence market teams and ISIT, ensuring consistent implementation of tools and processes across all European markets, while adapting solutions to local needs where necessary.Maintain overall Tech & data roadmap across Europe and track progressHelp to identify and address technical challenges or system issues, ensuring minimal disruption to commercial operations.

 

KEY DELIVERABLES

Oversee efficient rollout of mature omnichannel capabilities across European markets, fully leveraging global initiatives, toolkits, platforms & other assetsHarmonize market data frameworks, research & insights methodologies, based on global standards + Zone operating model

 

KEY METRICS

Robust insights on Danone + competitor business in European marketsMonitoring of healthcare sales performance across European markets, ensuring transparency & insights on market teams' performanceUptake/implementation levels of HCEM/Tech & Data roadmap in the countries

 

MAIN INTERACTIONS
Internal

Global Healthcare & Channel Team, Sales Excellence, GS&C: Data IT, & Tech teamLocal: Healthcare Directors / Multi Channel Engagement Champions / Local Marketing-Medical-Solutions -Digital teams

External
Agencies/Market research companies

INNOVATION SKILLS & COMPETENCIES

Extracting insights from data to inform decision-makingExperience with data management tools, dashboards & performance tracking systems for effective implementation & reporting, incl. Power BI and Microsoft Office suite.Experience aligning & influencing global + CBU stakeholdersFluent understanding of the link between day-to-day operations and long-term strategic goals, considering broader business needs beyond direct remit.

 

EDUCATION, EXPERIENCE

3 years+ of experience in data analytics rolesExperience in SN category/knowledge of healthcare environment is a plus, but not essentialFluent English is a requirement

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