Live Nation Australasia Melbourne
16 hours ago
Tour Marketing Coordinator

Job Summary:

About Live Nation

Join the team at Live Nation, where innovation meets live entertainment on a global scale! With 40,000 shows and 500 million tickets sold each year, we’re the industry leader, powered by 44,000 talented individuals worldwide. At Live Nation, we’re passionate about transforming live events and creating extraordinary moments for artists, event professionals, and fans.

 

Role Objective

We’re looking for a Tour Marketing Coordinator to join our passionate team, supporting the delivery of innovative, fan-first campaigns across Australia and New Zealand. You’ll work closely with the broader Tour Marketing team to bring shows to life – from planning to post-campaign wrap – assisting with campaign development, creative execution, and stakeholder coordination. This is a fast-paced, hands-on role for someone who thrives on collaboration, lives for live entertainment, and brings sharp attention to detail.

 

What they’ll be doing:
 

Campaign Support & Coordination

Assist in developing and executing ANZ tour marketing campaigns.Coordinate content creation, publicity, and stakeholder communications.Prepare insight decks, strategy documents, and post-campaign reports.

 

Media & Marketing Integration

Implement integrated media plans with internal and external partners.Optimise campaigns using paid, owned, and earned channels.

 

Fan-First Insights

Analyse trends and fan data to shape marketing strategies.Ensure campaigns align with audience behaviours and demographics.

 

Budget Oversight

Manage and optimise small to medium marketing budgets across multiple events.Leverage partnerships and ticketing/venue relationships for added value.

 

Who & What are we looking for:

You are a marketing all-rounder with a proven ability to deliver results in fast-paced, ambiguous environments. Creative, fan-centric, and collaborative, you thrive on building and problem-solving rather than maintaining the status quo. You're a strong communicator, adaptable under pressure, and passionate about innovation and integrated marketing strategies.

Demonstrated experience in campaign delivery and relationship managementProactive, solutions-focused, and highly organised team playerConfident communicator who works well cross-functionallyFan-obsessed mindset with a passion for live entertainmentSkilled in digital and traditional marketing channelsThrives in a fast-moving environment with a start-up mentalityCurious and creative thinker, always seeking to innovate

 

The Benefits

A vibrant, music-focused workplace fostering creativity and collaboration.Opportunities for professional development and career advancement.Access to concerts, events, and other entertainment perks.A diverse, equitable workplace where every voice matters.Benefits like health insurance, wellness programs, and mental health support.

 

Equal Opportunities

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and Homelife. As a growing business, we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

 

If this sounds like your kind of role, apply now with your resume and a cover letter explaining why you’d be a great addition to the team.

 

#LNAPAC #LI-TO1

 

Confirm your E-mail: Send Email