Job Summary:

About Live Nation:

Come and join the team at Live Nation, the global leader in live entertainment! We specialise in creating unforgettable experiences for over 151 million fans across 55,000 events. We’re passionate about connecting fans to the artists they love in new and creative ways.

 

Role Objective:

We’re on the lookout for a dynamic, experienced Marketing Manager to join our team in either Sydney or Melbourne. You’ll be the driving force behind inventive marketing campaigns across Australia and New Zealand, collaborating with promoters and touring teams to bring events to life. You’ll be a fan at heart, thrive under pressure, and have a sharp eye for audience insights, digital trends, and content that connects. This is your chance to shape the future of live entertainment marketing—by fans, for the fans.

 

Key Responsibilities: 

Lead Marketing Campaigns from ideation to execution, including campaign strategy, creative rollout, audience targeting and media planning. Own the Budget across multiple events—manage large-scale marketing spends, reporting on ROI and ensuring best value. Drive Digital Strategy across all channels with a strong focus on data-led insights, audience segmentation, and innovation. Create Compelling Content that authentically connects artists with fans across multiple touchpoints. Stay Ahead of the Curve, keeping up with trends and emerging platforms to ensure our campaigns are fresh, relevant, and fan-focused. Stakeholder Management, collaborating closely with promoters, internal teams, and external partners to align on goals and timelines. Deliver Sharp Reporting & Insights, quantifying campaign success and offering strategic recommendations to elevate future efforts.

 

Required Skills and Experience:

3–5 years of marketing experience, ideally in music, entertainment or events, with a proven ability to manage multiple projects and deadlines. Strong understanding of digital marketing, audience segmentation, content creation, and campaign analysis. Demonstrated passion for live entertainment and what drives fan engagement. Experience managing large-scale marketing budgets and delivering measurable results. Exceptional written and verbal communication skills with confidence in presenting and reporting. A commercial mindset with strong industry knowledge and professional relationships. Highly organised, proactive, and comfortable working in high-pressure, fast-paced environments—including occasional evenings and weekends.
 

The Benefits:

A vibrant, music-focused workplace fostering creativity and collaboration.Opportunities for professional development and career advancement.Access to concerts, events, and other entertainment perks.A diverse, equitable workplace where every voice matters.Benefits like health insurance, wellness programs, and mental health support.

 

Equal Opportunities: 

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and Homelife. As a growing business, we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

 

Ready to bring your skills to the team? Apply now with your resume and a cover letter showing us why you’re the perfect match for this opportunity.

 

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