New York, New York, United States
20 hours ago
Vice President, Traditional Media Planning (Entertainment Client)

Company Description

About Spark Foundry:

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.

Job Description

The Vice President, Strategy oversees a team of professionals in the conception and delivery of innovative, well-targeted, business-building marketing solutions across a variety of media. This involves the creation, execution and maintenance of marketing plans, unearthing insights to inform the development of plans, and flawless execution on all fronts.

Role Objectives:

Innovation and Growth

Measurably expands utilization of digital, analytics and communication strategy creation capabilities in assigned key account or suite of accounts year-over-yearContinuously surveys pulse of client and client industry needs to prompt and feed innovative ideas/solutions to internal digital, analytics and human experience creation leadsBuilds and hones deep and trusting relationships with decision makers/influencers at assigned clients to foster new business opportunitiesProvides constructive and executable feedback regarding company product to SMEs to drive overall improvements in product quality and identify/influence new product/capability developmentProactively ideates with team and colleagues to produce novel (award-worthy) solutions for clients.May participate in new business pitches as required

 

Talent Capability /Acquisition and Development

Drives continual evolution of high-performance culture through active networking with prospective candidates, performance management and employee engagementActively participates in critical assessment of assigned talent at all levels, and ensures developmental plans and feedback in place to support motivation, retention of high-performance team and manage succession; actively manages poor performance issuesSeeks opportunities to stay up-to-date on technology, tools, techniques, communication software, social media and self-awareness

 

Global Orientation and Change Management

Champions cultural attributes and continuously strives for diversity and inclusivity of talent to foster healthy culture and broad perspectives in our human experience deliverables for clientsContinuously assesses and challenges company positioning and strategy in global marketplace and relevance to clients to maintain competitive edgeEffectively manages cross-functional initiatives and relationships and champions SME integration into teamMay serve as team lead/member on all agency initiatives

 

Business Acumen and Fiscal Responsibility

Forecasts, monitors and maintains health of financial portfolio of assigned clients; attains established revenue growth and OIBuilds/develops financial acumen of teamModels and coaches team how to effectively manage and influence clients to solutions that best meet client business needs and are aligned with our capabilities to effectively and efficiently deliver

 

 

Qualifications10+ years of relevant experience for VP level with progressive levels of responsibility and business acumen in marketing and communications, team management and P&L managementTune in experience a MUST Must have Online and Offline media experience, including TV, Display, Search, Social, and MobileDemonstrated ability to establish high levels of trust and credibility internally and externally and influence others to actionExcellent written, verbal and presentation skills – effectively presents formal POVs internally and externallyStrong leadership skills and general management orientationCritical assessor of talent – builds and motivates high-performing teamsDemonstrated critical thinking skills and strong problem-solving skills – navigates effectively through difficult issues, builds required consensus to drive business needs and resultsHigh results orientation, able to effectively juggle and prioritize many competing demands – high tolerance to effectively manage changeAble to establish and manage to P&L statementTeam oriented – approachable and viewed as coach and mentor to others

Additional Information

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. 

All your information will be kept confidential according to EEO guidelines.

Compensation Range:  $143,000-$215,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/28/2024.

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