Memphis, TN, 38111, USA
3 days ago
Website Content Specialist (AUTOZONER ON CALL)
Summary Responsible for daily operations associated with the execution of promotional, marketing and product content for AutoZone’s digital channels. Ideal candidates have a strong attention to detail, are highly organized and will have an understanding of promotional lifecycle, asset/calendar management, ecommerce platforms, content management systems and processes related to day to day ecommerce business. Responsibilities: Act as a point person for content planning, maintenance and implementation on AutoZone.com Implement content requests on the home page, landing pages, shelf page and details pages in timely manner for all digital channels Use Oracle’s Experience Manager to upload and schedule content Assist in the maintenance and implementation of SEO strategies Track assets planned and timelines for period promotions Develop documentation for content execution workflows and processes, as well as implement necessary improvements Create training material for new content features Maintain competitor files for content Report on content performance and monitor test campaigns Requirements: Minimum of 3 - 4 years experience in eCommerce or content management preferred Strong attention to detail and organization skills required Ability to understand cross functional workflows and implementation process Understanding of CMS and DAM platforms a plus Understanding of basic web development languages such as HTML or CSS a plus Experience in digital commerce or marketing preferred Ability to read and digest web analytics reports Experience with a major analytics package preferred
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